Hasta La Gadget!

The Transformer Prime, with its quad-core silicon and tasty OS, has rightfully garnered much attention lately. A PowerPoint deck detailing ASUS’ Q3 earnings now gives us a peek at its Eee Pad strategy — confirming the aforementioned Prime’s November 9th release date, while also promising two more bot-powered slates in the first quarter of 2012. Of course, ASUS isn’t putting all of its eggs in the Android basket, as the same slide reveals that the Taiwanese firm will be getting its first two Windows 8 tablets to market by this time next year. So it seems that there will be an Eee Pad for all, whether you’re from Redmond or Mountain View. No need to shove, fellas, there’s room at ASUS’ tablet table for everybody.

ASUS’ Eee Pad plans: Transformer Prime landing November 9th, two Win 8 tablets coming in 2012 originally appeared on Engadget on Mon, 31 Oct 2011 13:36:00 EDT. Please see our terms for use of feeds.

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Who’s ready for a little gadget pr0n? ASUS head honcho Jonney Shih gave AsiaD attendees a first peek at the Transformer’s successor just last week. Apart from that distant, dais-based reveal, we now have in the wild shots of the tab to focus our tech lust on. The leaked images, which have since been pulled from the Chinese site that hosted them, show off several angles of the quad-core Prime, its Zenbook-like aluminum finish and accompanying dock. Unfortunately, the lone lockscreen shot on offer’s not giving us any taste of the potential Ice Cream Sandwich OS lurking beneath. Hungry for the full tablet spread? Then hit up the source below to get your gawking a-go-go.

Continue reading ASUS Transformer Prime shots leak out, apes the Tao of Zenbook design

ASUS Transformer Prime shots leak out, apes the Tao of Zenbook design originally appeared on Engadget on Wed, 26 Oct 2011 17:21:00 EDT. Please see our terms for use of feeds.

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It was just last week that we got to take home the Acer Aspire S3, the first Ultrabook to go on sale here in the States. Unfortunately, it doesn’t live up to the pillars laid out by Intel: its performance trails similar machines, its battery craps out early and the design, while portable, is too chintzy to make it a bellwether for skinny Windows laptops. Our verdict, in a sentence, was that you’d be better off getting a MacBook Air, or at least considering other Ultrabooks — namely, ASUS’ line of Zenbooks.

As it turns out, one showed up on our doorstep just a few days later. In many ways, the UX31 is everything the S3 is not: it has a gorgeous all-metal design and comes standard with an SSD and 1600 x 900 display (not to mention, a case and two bundled adapters). And with a starting price of $1,099, it undercuts the entry-level (and similarly configured) MacBook Air by two hundred bucks. So is this the Ultrabook we’ve all been waiting for? We suggest pouring yourself a large beverage, settling into a comfy chair and meeting us past the break. We’ve got a lot to say on the subject.

Continue reading ASUS Zenbook UX31 review

ASUS Zenbook UX31 review originally appeared on Engadget on Fri, 21 Oct 2011 16:25:00 EDT. Please see our terms for use of feeds.

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It’s certainly not very Zen, but AnandTech has pried open ASUS’ 11.6-inch ultrabook to see exactly what makes it all tick. The Zenbook’s innards are all tightly packed together inside the oh-so-thin casing, with the UX21’s slim-line cooler covering both of the Intel Core i7-2677M processors. The 128GB model has been given an ADATA SDD, while the bigger 256GB version runs on SanDisk storage, with the WiFi card contorted to squeeze inside the aluminum alloy body. ASUS has extended its design sensibilities outside of the tightly-packed casing, with the Microsoft serial number and certificate transplanted to the power unit, which leaves the Zenbook’s slick design lines and finish peacefully untainted. Those desperate for more details on the rig’s workings and accessories can find inner calm at the link below.

ASUS Zenbook gets taken apart, finds the peace within originally appeared on Engadget on Fri, 21 Oct 2011 09:10:00 EDT. Please see our terms for use of feeds.

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We just witnessed quite the interview between ASUS chairman Jonney Shih and Walt Mossberg at AsiaD, and outside of revealing the Transformer Prime (and affirming that the impending Padfone would ship with Android 4.0), he also dropped a few other nuggets worth mention to the audience here in Hong Kong. For starters, he finally caved to Walt’s pestering about who his main competition was, specifically related to the new Zenbook. “The Mac[Book] Air,” he stated, chuckling slyly afterwards, but quickly continuing on to plug his own machine based on its own merits. Not surprisingly, he also expressed his confidence that Android tablets still had a lot of life left in the market, and he stated that ASUS is still on track to move its target — around two million — Android tablets this year. Moving onto the topic of netbooks, Shih noted that rather than being buried, netbooks are simply “evolving.” More importantly, however, was his subtle confirmation that a new ASUS netbook is en route: “You’ll see on our new netbook, it’ll be very thin.” In fact, he even suggested that the design may follow that of the Zenbook, but just… smaller.

When asked about his thoughts on people replacing laptops less frequently, and perhaps shifting disposable income to smartphones and tablets, Jonney maintained that all of those markets were key to ASUS’ success, and that none were taking a backseat. “We believe that this a very critical time, transitioning from the personal computing era to the ubiquitous cloud computing era.” Sounds a bit like another mantra we heard, truth be told, but ASUS has been riding the cloud bandwagon long before most other consumer companies even knew what it was. The original spate of Eee PCs had next to no internal storage; rather, they relied on accessing the web in order to deliver the bulk of their functionality. Jonney also noted that ASUS is attempting to tackle an interesting problem with its products, which is that few people can truly separate work and entertainment — in other words, you need products that adequately handle both worlds. We’re guessing a Padfone + Transformer Prime + Zenbook is his preferred trifecta to do just that.

ASUS’ Jonney Shih: Android 4.0 hitting tablets by year’s end, ultrathin netbook is coming originally appeared on Engadget on Wed, 19 Oct 2011 22:12:00 EDT. Please see our terms for use of feeds.

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