I laughed so hard with Steve Coogan and Rob Brydon’s impersonations in the first part of The Trip that I can’t wait to see the second—in theaters now. The Trip to Italy seems to have more of those hilarious impersonations and improvised dialogs. Yes, I know it’s more of the same but I just can’t get enough of it.
A ‘science’ project for high school kids normally involves making a poster of the periodic table, or perhaps torching things with a small gas burner if your science teacher is a bit Walter White. If you’re also a cadet with the Civil Aviation Patrol, on the other hand, you can make a computer-controlled, record-breaking paper airplane.
Want to make a digital magazine but Apple’s iBook Author app just doesn’t offer what you want? Then perhaps Cupertino’s latest buy could signal a coming change that’ll help you out. The iPhone company has purchased Prss, the digital publishing outfit…
Adobe has been diligent to announce updates to its Photoshop Elements and Premiere Elements offerings in late September, and this year is no different. With the arrival of version 13 of both bits of software, there are even more easy-to-use editing…
Somehow, there is value in a waterproof camera which is capable of snapping photos as well as videos even when it is soaking wet all around. Having said that, such cameras are more often than not rugged in nature, and there are a few of such players in the market. Contour is one of them, but they have not exactly been offering stellar performers for quite some time, but their latest model, the Contour ROAM3 might just break the duck, so to speak.
The Contour ROAM3 is capable of recording videos at 1080p resolution at 30fps (720p video at 60fps if you so desire) alongside a 270-degree rotating lens that ought to be able to add another dimension when it comes actually getting unique angles. Apart from that, it is pretty hardy, being able to survive up to 30 feet underwater without even the need to outfit it with a waterproof case.
It has the ability to snap 5MP photos on the move, and features laser alignment to boot. The internal rechargeable battery has been described to be “long lasting”, and it even comes with a locking Instant On-Record switch. Each $200 purchase would be accompanied by an 8GB memory card to help you get started right out of the box.
Contour ROAM3 Can Survive 30 Feet Underwater
, original content from Ubergizmo. Read our Copyrights and terms of use.
Robots are pretty useful to have around, but they can prove to be rather tricky to program in order to handle everyday tasks, going to show how complex and wonderfully created our brains are. Mobile robots do prove their worth in homes if they could be able to locate people, places and objects in an accurate manner, and instead of relying on a slew of cameras and laser technology, how about using a different method – through RFID tags?
This is what this specially equipped PR2 robot is capable of, as it has successfully navigated to a medication bottle thanks to the use of tiny radio-frequency identification (RFID) tags which have been tuned to extremely high frequencies. Not only are these tags cheap, they are also self-adhesive, which allows you to stick it onto various objects so that an RFID-equipped robot will be able to ransack, nay, search a room for the right tag’s signal.
However, RFID will not inform the robot of its exact location, and this is where the robot will need to load up on its smarts. The University of Washington’s Matt Reynolds, an associate professor of electrical engineering and of computer science and engineering, has worked alongside Kemp and former Georgia Tech student Travis Deyle to roll out a new search algorithm which will improve a robot’s ability so that it can hunt down and navigate to tagged objects.
RFID Technology Allows Robots To Search For Household Objects
, original content from Ubergizmo. Read our Copyrights and terms of use.
UK Minecraft Map Gets Houses Now
Posted in: Today's ChiliIt looks like Minecraft, the recently acquired entity by the folks over at Microsoft for a whopping $2.5 billion, has been used rather creatively in different ways in the past, including the recreation of Jurassic Park. However, that is not all, since a map that features the U.K. (Scotland included, I presume) which was made out of Minecraft blocks has just received an upgrade. Ordnance Survey (OS) are the ones behind this map, where it showed off 224,000 sq km (86,000 sq miles) of Britain that required over 22 billion (!) blocks to get the job done.
In the refreshed version, there were 83 billion blocks used, and each one of them actually represented 25m of real-world British soil, road as well as sweet smelling grass. In fact, it is said that this Minecraft UK map happens to be detailed right down to the exact house, so much so that it would not be too much of an issue to locate your own house in there.
Ordnance Survey claims that an interactive map would be loaded onto its main webpage in due time, allowing folks to generate co-ordinates in order to lead them to their home on the Minecraft version, now how about that? This particular map could very well be the biggest Minecraft map that was made based on an accumulation of real-world geographic data.
UK Minecraft Map Gets Houses Now
, original content from Ubergizmo. Read our Copyrights and terms of use.
Synology is back with another storage device, this one the DS415+ NAS aimed at small and medium businesses. The storage device brings many bragging rights with it, including 4 bays and a quad-core CPU. The drive launched in the United States today. Joining the DS415+’s quad-core processor is AES-NI hardware encryption, as well as a couple gigabytes of RAM, USB … Continue reading
As we move into the big smartphone era no content will stand out unless you have great visuals.
They differentiate your brand and business and drive engagement with today’s always on consumers.
Seven Key Metrics for using Visuals to Drive Brand Engagement
- Don’t be afraid to experiment with visual communications – creativity drives engagement with your brand. Start slow and measure back end conversions with your imagery to understand what’s working and what isn’t.
- Map your images and content to the platform by creating discrete types of images that resonate with users on a social network. Personalize your visual content and don’t “broadcast” untargeted content.
- When/where possible share useful content that addresses the needs of your target market. Use visuals to capture the attention of a visitor and then couple this with text that’s linked out to other sources and/or informs and engages.
- For visual presentations don’t forget the “rule of three” – Steve Jobs was a master of distilling complex topics down into three.
- Consumers like to see the human side of your brand. Scott Monty (Ford’s VP of Marketing) has been an advocate of “human to human” communications to drive brand engagement.
- Tell a story when/where you can – video is of course a great way to use long form content to engage your audience.
- Chunk your visual content up and reuse it to leverage development costs. The average consumer sees 3-5K visual messages per day and Google has indexed over 50B pages. Repetitive marketing can be a good thing.
Your Business is Under Attack from an Encroaching Digital Landscape
- Data is Exploding at an unprecedented rate: projected to be ten times greater the next six years, with 44 trillion gigabytes shared by 2020.
- Content sharing is now platform agnostic: it’s anywhere and everything.
- Marketing budgets are unable to keep up with the growth in platforms.
- Consumers demographics are shifting rapidly.
- Savvy bigger brands are leveraging “social influence” to reach high value customers or influencers; making it more difficult for smaller brands to get heard via the social landscape.
- Businesses are aggressively deploying a product marketing strategy that encompasses no frills brands along side their traditional branded products: getting real world and “mental” shelf space is challenging.
- Native advertising is blurring the lines of how consumers and professionals engage with content.
- All brands are by necessity of changes in the digital landscape forced to become publishers on some scale.
- Technological expertise is overwhelming the core competency of management teams and it’s increasingly harder to find the right staff with an associated rise in what you have to pay them.
Images, your own and sourced, must be high quality and creative to help you stand out in today’s crowded landscape.
Generic stock photos don’t and won’t help you and I don’t recommend using them via a web site or social media.
Use custom graphics created in house or outsourced. If you are licensing graphics, use Getty images.
Don’t forget to leverage your costs for creating high quality images by sharing them across you social media accounts, blog, web site, eBooks and WhitePapers on a rotating basis.
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Let me start out by admitting my bias. I’m a strong supporter of the First Amendment. With very few exceptions (like child sex abuse images and yelling “fire” in a crowded theater), I believe that free speech is an absolute right for people of all ages and it makes me feel good when I learn that others, especially young people, tend to agree.
The reason I love it when young people support free speech is because they are our future.
If people grow up believing in something, they’re more likely to continue to hold those beliefs as they get older. So, I’m especially pleased that high school students are even more supportive of free speech than adults, according to a new survey from the Knight Foundation.
The foundation conducted a national survey of 10,463 high school students and 588 teachers to coincide with the celebration of Constitution Day, which took place Wednesday. Several of the questions were identical to those of a Newseum Institute survey of adults, which enabled researchers to compare results across age groups.
What the study found is that students are more supportive of free speech rights than adults, with the heaviest consumers of social media showing the strongest support. The study found that only 24 percent of students agreed that the “First Amendment goes too far” compared to 38 percent of adults who responded to similar questions. This is a major shift from most previous surveys such as in 2006 when 45 percent of students felt that way compared to 23 percent of adults.
The study also found that today’s students are more likely to agree that people should be allowed to express unpopular opinions with 88 percent agreeing this year compared to 76 percent in 2007 and 83 percent in 2004. There is also increased agreement that “newspapers should be allowed to publish freely without government approval of a story,” up from 51 percent in 2004 to 61 percent this year.
I was fascinated by the finding that students who more frequently use social media are more likely to support people’s right to express unpopular opinions. Among those who use social media more than once a day, 62 percent support other people’s rights to express unpopular opinions compared to 54 percent who use it just once a day or several times a week and 49 percent of youth who use social media weekly or less often. More than 7 in 10 students who read news online more than once a day support other people’s right of speech, compared to 53 percent of those who read online news weekly.
Of course, correlations don’t prove causation. There could be other factors at play, but the fact that social media use does correlate to first amendment support is encouraging, considering how many young people are using social media.
The study looked at such issues as free speech, surveillance and privacy. There is also a correlation between studying about First Amendment rights and support for free speech. Since 2004, the percentage of students who say they have taken First Amendment classes increased from 58 percent to 70 percent, according to the report.
In an interview, Eric Newton, senior adviser to the president of the Knight Foundation, said that interviews with journalism faculty confirmed that “what’s really important is news and media digital literacy being taught more significantly in high school. Just mentioning the First Amendment in a social studies class isn’t’ enough.” He said that “the flip side of freedom and responsibility is that you need to not ban digital media but actually teach students all about digital media in school. How to create it, how to navigate it and how to use it.”
When it comes to free speech at and about school, students are more than twice as likely than teachers (61 percent vs. 29 percent) to support the right to “express their opinions about teachers and school administrators on Facebook without worrying about being punished by school authorities for what they post.” The same percentage (61 percent) of students feels that “high school students should be allowed to report on controversial issues in their student newspapers without the approval of school authorities,” compared to 41 percent of teachers.
The survey also had some interesting findings about students’ attitudes toward privacy. On one hand, students are less worried than adults with 28 percent saying they are very concerned about “privacy of information you give out on the Internet” compared to 48 percent of adults.
But, 83 percent of students agree that their electronic communications “should not be subject to government surveillance or tracked by businesses.” The Knight results confirm other studies from Pew Research that, while students may not have the same sensitivity to information being out there as adults, they are far from insensitive to the issue. For youth, it’s less about privacy than it is about control. They’re more willing than adults to share information as long as they get to decide what they’re sharing and who gets to see it.
It’s customary for every generation of adults to worry about the values of those who follow but — based on this study — I’m optimistic.
This post first appeared in the San Jose Mercury News and on LarrysWorld.com