New Watch Takes Electronic Ink Beyond Books
Posted in: Accessories and Peripherals, Displays, e ink, Today's ChiliE Ink’s black-and-white displays have become synonymous with electronic book readers such as the Kindle and the Sony Reader. Now watchmaker Art Technology has extended the technology to timepieces, enabling the creation of a digital watch with a curved display surface.
“Our hope with E Ink was to take advantage of the high-contrast E Ink display and offer a curved look that we couldn’t have done with an LCD,” says Donald Brewer, CEO of Art Technology.
E Ink, of Cambridge, Massachusetts, has popularized electrophoretic displays that consume very little power, require no backlights and are easily readable in sunlight. E Ink’s displays are used in virtually every e-book reader on the market today, thanks to a crisp, readable appearance that is closer to the experience of reading ink on paper than any LCD screen.
For now, the watch introduced by Art Technology is the only timepiece to use E Ink’s display. The watch, called Phosphor, is water-resistant but otherwise light on features. It offers only five different modes, including digital time, analog time, date, alarm and calendar.
While the use of the E Ink display is novel, it isn’t entirely functional. The display doesn’t refresh instantly and it can seem a bit slow, especially while changing modes or setting the time.
Another drawback with the watch is the lack of backlight. That makes the watch impossible to use in dark environments such as a theater. Brewer says analog watches rarely have a backlight, so the lack of one in the Phosphor range shouldn’t put off too many buyers.
But then, analog watches usually have luminescent paint on the hands that make them glow faintly in the dark. That feature is not available on E Ink displays.
Though E Ink displays aren’t any cheaper than LCDs, Brewer hopes it can create the perception of greater value among buyers.
The watches will retail for $175 to $195 depending on the band. For now, they are available only through the company’s website.
Photos: Jon Snyder/Wired.com