Making The Most Out Of Quirky.com

QuirkyQuirky.com is a great site aimed at inventors and something you can take advantage of to market your ideas into products, but not everything makes it to the production floor. How can you maximize your chances for your idea to become a product?

Branding: The Shield That Your Product Needs

Branding: The Shield That Your Product NeedsIf you want to increase your exposure and protect your product, branding is a key component in your marketing strategy. Things like consistency in the quantity and quality of products that are produced, producer name, company logo and byline bring a certain level of uniqueness that can distinguish your business from rival competitors. When engaging in both marketing and advertising, it is prudent to have all these qualities in place to maintain credibility to both clients and potential clients.

5 New Year’s Resolutions Every Inventor & Product Developer Should Make

Nearly everyone has at least a dozen earth-shattering inventions up
their sleeve.  At least that’s what they believe. But most who want to
run with their ideas and make them profitable end up wasting a lot of
time, especially as novices, on ideas that are already on the market or
that few others want.  It’s important to work smart and fast as product
developers so your focus is on the new, the needed, and the profitable. 
Here are five New Year’s Resolutions that will boost your efforts and
your results.

 

Law 101 for Inventors: Legal Protection and Why You Need It

Law for InventorsSo you’ve come up with an original invention or idea, and now you’re ready to go out into the world and make an impact with it. But before you can do that, you should think about the legal protection and measures that you need to set in place for your start-up.