Amazon is announcing a new virtual currency for U.S. customers to purchase apps, games, and in-app items on Kindle Fire. Enter Amazon Coins, Amazon’s virtual currency that is expected to be launched sometime in May this year. For Amazon customers, obvious benefits of the virtual currency are speed and ease, particularly in terms of payments. For developers, it means more opportunities to drive traffic and downloads, which of course means better monetization. When Amazon Coins launches in the U.S. this May, Amazon will give customers tens of millions of dollars’ worth of free Amazon Coins to spend on developers’ apps on Kindle Fire in the Amazon Appstore. Amazon will also make it quick and easy for customers to buy additional Amazon Coins using their Amazon accounts.
By Ubergizmo. Related articles: Microsoft Says More Retail Stores Are Coming, Amazon Sells Stolen iPhones,
Amazon’s got a new way to buy stuff for anyone who has a Kindle Fire. Amazon Coins are a virtual currency that will come out in May, and work for all app and in-app purchases on the Kindle Fire. More »
Amazon announces Coins, a virtual currency coming to the Kindle Fire in May
Posted in: Today's ChiliJeff Bezos, whose fortune is probably built upon real money, has decided to invent a fake one for his customers. Amazon is launching a virtual currency, called Amazon Coins, which is designed to encourage Kindle Fire users to buy apps, games and in-app item purchases. When it launches in May, Amazon plans to give away tens of millions of dollars worth of free coins to consumers, just to get ’em hooked — before pulling the old switcheroo and demanding users stump up their hard-earned in order to be able to buy things from Farmville.
Filed under: Tablets, Internet
Source: Amazon