Switched On: With Pre, Palm breaks from the Storm

Ross Rubin contributes Switched On, a column about consumer technology.

In a recent interview with Elevation Partners’ Roger McNamee, the Palm investor explained that Palm knew it had to step up its game after RIM launched the BlackBerry Pearl, which he described as “the first real consumer electronics product in the smartphone category.” The Pearl launch served as the coming out party for the BlackBerry brand among consumers as RIM began stepping up its advertising, and the product’s narrower hardware design was a noticeable break with the staid stylings of previous BlackBerry devices.

Indeed, back in November of 2006 as Palm rolled out the somewhat consumer-focused Treo 680, I wrote a Switched On column noting that the Pearl broke with the evolutionary path that RIM had been on and served as an example for the kind of hardware shift Palm needed to make.

Palm finally answered the Pearl with the Centro, a compact, inexpensive, and successful smartphone that has apparently served as the final resting place of the original Palm OS architecture. However, between the release of those two devices, the entry and subsequent SDK of Apple’s iPhone proved a far more significant turning point in the evolution of consumer smartphones. The iPhone’s resonance and popularity have provoked responses from many competitors, but there is a particular contrast in the flagship CDMA touchscreen handsets released by RIM and Palm — the other two smartphone developers that grow their own operating systems — since then.

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Firmware Hints at New iPhone Model

iphonefirm21.jpgNot all of us have the time required to go digging around in device firmware. Fortunately, there are sites like Mac Rumors, which spends a good chunk of its day doing just that.

Digging around in the iPhone’s 2.x Firmware, the site made an interesting little discovery that may signal the existence (be it physically or conceptually) of the next version of Apple’s popular handset. In the firmware, the device is referred to as “iPhone2,1.” The company uses these designations to distinguish iterations of the phone. The first iPhone was iPhone 1,1. The 3G was designated the iPhone 1,2.

After even more digging, a developer noticed the company had two such devices listed s being in use.

Hands On: Scosche passPORT for iPhone 3G

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Last year, my girlfriend bought me a nifty cable that enabled me to play music through my car stereo while charging my iPhone. It worked as advertised–music sounded great and I never had to worry about the iPhone’s battery dying while I was in the car. When it came time to upgrade to the iPhone 3G, the cable continued to play music from my phone, but the iPhone 3G did not recognize the cable as a power source, so charging was no longer an option.

I gave up for a while, until I came across the $25 Scosche passPORT. The 1.5-inch-high device fits between an otherwise incompatible charging accessory and the dock connector on your iPhone 3G or 2G iPod Touch, restoring the accessory’s original functionality. I’ve been using the passPORT with the cable in my car for a few weeks now, and it works flawlessly. The device is slightly thicker than a standard dock connector cable, so if you keep your iPhone in a case, you may have to remove it before using the passPORT.

The Scosche passPORT is available from the Apple Store for $24.95, and is compatible with iPhone 3G, second-generation iPod Touch, and fourth-generation iPod Nano devices.

$99 iPhones Available–While Supplies Last

Of course Sascha’s right about the $99 Wal-Mart iPhone rumor–it was just that. While the big box retailer is in fact selling the Apple handset, the store’s $197 price tag is a mere $2 off of the original Cupertino price. Those still looking to pick up the popular smartphone for under $100 are in luck, however–AT&T is offering an 8GB 3G iPhone for a cool $99.

The rub, however, is that the thing is refurbished–that’s industry code for used. Says AT&T:

Each refurbished phone is independently quality tested and loaded with the latest software to meet current factory standards. Some refurbished iPhone 3G devices will have minor scratches.

Too good to be true? Well, yeah, sort of. As great a deal as $99 seems, you’ve still got to opt into that two-year AT&T contract, which will wind up costing you a lot more than $197.

The deal ends December 31st.

Its Official: Wal-Mart To Sell iPhones For $197, Not $99

Looking for the best price on a new iPhone? You might want to swing by your local Wal-Mart starting December 28th, when they’ll begin to offer Apple’s hot phone at $2 less than Apple’s own price: $197 for an 8GB model or $297 for a 16GB model.


Hopefully this will put to rest all of the “$99 iPhone” rumors, but it’s still a big deal from Apple’s perspective. For one thing, Apple doesn’t usually let retailers offer products at less than their own prices; Wal-Mart is probably kicking in the extra $2 on their own. Apple also tries to make sure their products are only sold by folks trained to sell Apple products, something Wal-Mart senior VP Gary Severson said the retail chain was glad to do. “Our electronics associates have been preparing for many weeks for the arrival of iPhone 3G,” he said in a press release.


Hopefully they still got some time off for the holidays!