All the logos you see around you? They’re eventually going to change some day. It might be because they get outdated or it might be because of a new CEO’s quirky taste or it might because the company has some vain hope to rebrand themselves as more modern or more friendly or more whatever it is to get you to buy more of their products. Just take a look at some logos of famous brands. Even those that still look the same have added some embossing or shading. More »
It’s funny how fondly we look back at classic ads—print, commercials, anything—compared to how we react to ads today. That Apple 1984 commercial? Perfection. Those old VW Bug print ads? Soooo cute! Today? Ew banner ads. Ugh Flash. ZOMG what happened to my ad block!? There’s no room for art in advertising anymore because we’ve all been conditioned to ignore the pixels dedicated to advertisements. Or from another perspective, ads are so tainted because they’re all plastered with social media links that we can’t take them seriously anymore. More »
How do superheroes afford being, well, superheroes? It doesn’t seem too lucrative a gig given the time commitment and hazardous work conditions but yet every hero still seems to make ends meet. But if superheroes are struggling financially, they should totally look into sponsoring themselves. Iron Man by McDonald’s. Monster Hulk. Captain America’s What Can Brown Do For You? This is how sponsored superheroes would look like. More »
Inspired by the beautiful typography-centric logos of Japanese cameras in the 70’s and 80’s, design firm Antrepo re-imagined the logos of tech companies by stripping them down to their essence. What resulted were line-based logos that’re clean, light and forever classic. More »
When Twitter rebranded its old fat whale of a bird logo into the svelte upward jumping bird logo it is now, it went through a lot of early concepts to get the angle of the bird jusssst right. One of my favorite concepting sketches? The middle finger. Twitter should have totally used that bird as its real logo! More »
We just went to CES and saw a lot of the gadgets we’ll be playing with in the future. But it didn’t make me as excited as seeing all of these old products with vintage packaging. I wish every product could go back to its vintage packaging. More »
No matter how often you watch Mad Men, it ain’t always booze, sex and cigarettes when it comes to advertising because of the brain numb clients. They always have ridiculous requests like making the Vikings nicer or making the logo bigger. It’s hilarious what they ask for. More »
Comic Sans is so universally reviled on the Internet that it’s become hilarious when people actually try to use it. I wish I could be like those people who can look at Comic Sans and just see it as a happy font. I wish I could see the entire world in Comic Sans and love it. I wish every company’s logo was in Comic Sans. More »
In a hilarious court ruling, Apple got denied a trademark on its orange music icon (the one that’s on iOS devices) because trademark judges said consumers might confuse the logo with one owned by MySpace. Hah! More »
Andrew Watson, a graphic artist and lover of fonts, hilariously created this graphic which points out “how” Microsoft created its brand spanking new logo: by using Apple’s go to font Myriad Pro and making a few tweaks. The font Microsoft uses is called Segoe and it’s lovely but it’s more funny to make this connection: More »
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