It’s one thing to have life-saving medicine, but it’s quite another to get it delivered to where its really needed. And what better way to make sure it gets to the furthest reaches of the world than by packing it in with a truly vital necessity like Coke. More »
It always seemed like a scare tactic that fat fearing parents would tell their sugar loving kids: if you drink too much Coke, you could die! (okay, maybe in a not so morbid way) But a woman actually died from drinking too much Coke. The coroner blamed the 30-year-old woman’s 2.2 GALLON a day Coke problem—as in Coca Cola—as the reason for her death. More »
If you ever wondered how orange juice can always taste so damn perfect every time you have it, it’s because of an algorithm. Coca Cola, which makes Simply Orange and Minute Maid, has an algorithm called the “Black Book” which allows it to standardize Mother Nature. It’s crazy. More »
Coca-Cola has long been associated with the holidays: from polar bears with questionable diets, to the myth that the company created our modern image of the man in red. But this year the company’s Christmas marketing efforts completely miss the mark. Instead of turning caffeine addicts into spies for a free bottle of sugar water, Coke vending machines in Europe are giving out free soda in exchange for karaoked Christmas carols. More »
We all know that Japan is one country that is unbelievably clean, and the folks there do have a very high regard for the environment. Well, Coca-Cola Japan is doing its part by unveiling a spanking new range of innovative energy-saving vending machines that is known as Peak shift vending machines. These vending machines will be able to shift the use of power for cooling from the general daytime peak demand period to nighttime, where relatively speaking, there is a whole lot less amount of strain which is placed on power supply.
During summer, these machines will be able to provide cooled products for 16 hours – all the while reducing daytime power consumption by a whopping 95%. Power consumption will also be lowered during winter time by 20% compared to current vending machines, and when you merge that with the amount of juice consumed for cooling, we are talking about a potential game changer, being a vending machine that potentially reduces power consumption by 68%. Around 25,000 of these new vending machines will be installed throughout Japan next year.
By Ubergizmo. Related articles: Nissan Leaf 2013 To Be Cheaper , The Bogobrush claims to be a 100% biodegradable toothbrush,
Most marketing stunts are just plain annoying, but every once in a while one comes along that doesn’t make you completely hate the company behind it. Such is the case with this cross-promotion for Coke Zero and the new James Bond movie, Skyfall, which turned unsuspecting travelers into James Bond for one very exciting minute. More »
I once loved everything about soda. Its amazing refreshing ability, its sweetness, its bubbles—it was magic in liquid form. But of course it came with the cost of ridiculous amounts of sugar and calories. So I cut back. But for people who don’t cut back on soda? Watch out. Here’s what would happen if those cute Coca-Cola polar bears really drank soda. More »
iPhone users in Brazil who also subscribe to a magazine called Capricho recently got an extra bonus in one issue. But it wasn’t a promo code for a free iTunes track or anything like that. No, it was a special printed cover that turned the rolled up magazine into a passive amplifying speaker for their phone. More »
Apparently in many parts of Central America, expensive soda drinks like Coca-Cola are served up in plastic Ziploc bags—instead of glass or plastic bottles—so they’re more affordable. And so the iconic and highly recognizable shape of the Coke bottle isn’t lost, the sugar water maker has created these Coca-Cola bags as a low-cost alternative to its traditional packaging. More »
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