Americans have already spent an estimated $1 billion stockpiling beer for today’s game. But who’s drinking the most? This series of interactive maps by Esri tabulates crucial data for your Super Bowl Sunday, including which cities have hosted the most Super Bowls and where people are most likely to be spending their hard-earned cash on beer.
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Original recipes are one of those things coveted most in marketing. Remember how excited everyone was about Coca-Cola Classic after the New Coke fiasco? Well, sometimes spirits-makers want to get in on that action as well, whether that means a limited-edition release like Beefeater is doing with Burrough’s Reserve, or whether it’s a complete replacement of the brand’s main product, à la Pernod Absinthe. We recently spent some time with both of these new/old products. Here’s the skinny.
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We all know that proper hydration is important. Every cell in your body depends on water to function properly and, when you run low on H2O, systems start crashing. Most of us drink enough fluid to stave the bad stuff off, but when you exercise and start sweating, the equation gets a little more complicated.
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Myth: Alcohol kills brain cells. Now, to qualify that title, pure alcohol will absolutely kill brain cells and many other types of cells, which is why it is used as a disinfectant. However, recent research has shown that the quantity of alcohol you could possibly take in, without killing yourself, does not introduce enough alcohol into your bloodstream to kill brain cells.
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When you travel the world, having a few drinks with your hosts is a great way to get a sense of the local culture. But excessive alcohol consumption can cause physiological consequences
There are a lot of smartphone breathalyzers out there, but they don’t tend to prioritize design aesthetic. It’s more of an ‘am I too drunk, yes or no,’ kind of thing. But the Lapka Bam Breathalyzer is all about bringing form and function together.
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2013 was a good year for drinkin’. We investigated boozy superstition, we traveled the earth to see how your favorite spirits are made, and we drank cognac out of a bone. We had a great time, and we were glad you came with us. Here now are our favorite Happy Hour episodes from 2013, including some you might have missed.
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Have you ever felt like making boozy eggnog is a total crapshoot? Half the time you get a smooth and delicious cocktail, and half the time it’s a lumpy, curdled mess. What gives?
Twist-off bottle caps are supposed to be easy to open with your bare hands. But there are still some sharp metal edges to deal with, which usually has thirsty people reaching for something to protect their hand, like their shirt tails. Finally, there’s a shirt that’s designed specifically to be up to the challenge.
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Person A: "Man, I was so wasted last night…"
Person B: "Oh really? Well, exactly how wasted were you? What hard data do you have to back up this outrageous statement, sir? I demand satisfaction!"
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This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
