For a month, Roland has been teasing
The Roland TR-808 Rhythm Composer is the most famous drum machine ever made. It remains a staple of modern production despite being more than 30 years old. Roland just posted a video teasing for a new product called the Aira TR-08, which it’s positioning as a modern version of the 808. I have no idea what that means, but I might still freak out.
When the first drum machines hit the market in the 1950s, they must have felt like the future. Imagine that—a robotic drummer that does exactly what you tell him to, and doesn’t get loaded after the show. Of course, the human drummer never quite went out of style, but drum machines changed music forever.
Even if you’ve never played with Roland’s iconic TR-808 drum machine, you’ve most definitely heard it used in the background of hit songs over the past 3o years. So what could be a more appropriate way to enjoy those songs than kicking back on this massive TR-808 beanbag? More »