You’ve Tweeted ‘Em, Now Eat(ed?) ‘Em: Mashtags Social Media-Inspired Snacks

Here’s another way to capitalize on social media: make snack foods inspired by social media elements like emoticons and hashtags. That’s what Birds Eye Foods UK did with their latest offering called Mashtags.

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It’s essentially a potato snack with its chips (can you still call them chips?) in the shame of smiley faces, asterisks, at symbols, hearts, and of course, hashtags.

Birds Eye brand manager Pete Johnson explained: “Social media is all about conversation and we’re confident Mashtags will resonate across various groups of people. We’re constantly looking for ways to innovate and inspire consumers and hope that Mashtags will get people talking around the table and help to make mealtimes more enjoyable.”

It’s a fun idea, but it feels like a novelty at best. What do you think?

[via C|NET]

Scented Breakfast Necklaces Look (and Smell) Good Enough to Eat

Jewelry inspired by food is nothing new, but Tiny Hands took things one step further by adding another dimension to their necklaces: the delicious smell of breakfast.
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The necklaces are available in a wide variety of scrumptious designs, from waffles and pancakes to smores, cinnamon rolls, and shortcakes. Not only do they look like miniature replicas of the real thing, but they also smell like it, too.

It might not be a good idea to wear it when you’re on a diet though, for obvious reasons.

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The Food Necklaces are available from Tiny Hands for $21 to $38 (USD) each. Or, for $25 a month, you can sign up for their Necklace of the Month club, and be rewarded with a delicious pendant every month.

[via Incredible Things via FoodBeast]

LEGO Foods are Delectably Inedible

You can create all sorts of awesome sculptures and structures with LEGO. From models of cars and buildings to carnivals and landmarks, the sky’s the limit, as long as you have the right bricks and enough creativity.

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LEGO builder Sachiko Akinaga did something different and built a gallery of LEGO food that look absolutely scrumptious. Who knew dishes made from LEGO could look so yummy?

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It’s hard to believe that Sachiko only used bricks available in various LEGO sets to come up with LEGO versions of bananas, pancakes (complete with syrup and butter), sushi, and even a Big Mac with a side of fries!

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Sachiko competes in LEGO building competitions and has been mastering her craft for ten years. You can learn more about her LEGO craft and inspiration in the video below:

[via LivBit via FoodBeast]

Military Researchers Working on MRE Pizza Good for Three Years on the Shelf

I’ve never been in the military before, but I know a few people that have been. They have all commented at one time or another how gross most of the MREs (“meals-ready-to-eat”) they have to eat are. Each year researchers at a military lab in Massachusetts put out a survey asking soldiers what they would most like to see in a MRE in the future. The top answer is typically pizza.

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The researchers have been working on making a MRE pizza for a long time, and it is considered a Holy Grail for food researchers at the lab. The challenge is to create a pizza that will last on the shelf for at least three years with no need to be refrigerated. One reason pizza has taken so long to make it to the battlefield is that the moisture in the cheese and sauce makes the pizza a soggy breeding ground for mold and bacteria.

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The scientists think they may have finally licked the MRE pizza problem by making tweaks to the acidity of the sauce and other ingredients to stave off bacteria. The researchers also say that using humectants like salt, sugar, and syrups help keep moisture from messing things up.

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The result is a prototype pizza that is said to taste like a deep dish pizza with a less crunchy crust. The pizza is still in the prototype stage and hasn’t yet been tasted by soldiers – which will obviously be the true test.

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[via Phys.org]

iPhone 5/5S Case Made from Real Chocolate: Chocolate Covered Apple

You’ve probably seen iPhone cases shaped like chocolate bars. These on the other hand, are chocolate bars shaped like an iPhone case.

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They are made by two Portland-based companies. Woodblock Chocolate supplied the bars of dark chocolate and iPhone and iPad accessory maker Grove machined the bars into cases. I know the Internet wants to get its hands on anything absurd, but the two companies have more sense than that and won’t be selling the tasty, but highly impractical cases.

[via Craziest Gadgets]

Sweethearts Piñata Cake Is the Sweetest

Valentines day is upon us. It is time to once again prove your love by buying sweets and flowers. Why not put those sweets directly into a cake and make your valentine fall into a sugar induced coma?
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This cake is shaped like a candy heart and it has actual candy hearts inside. I can’t imagine a more heartfelt Valentine’s gift. It was made by Beth Jackson Klosterboer and is basically a cake piñata, but don’t whack it with a stick.

Just cut a slice and your candy hearts will all spill out. This is some serious sugar here though. I’m getting a sugar-high just looking at it.

[via Neatorama]

Protect Your Egg with a Suit of Armor

The Arthur Suit of Armor is the cutest, most adorable egg cup ever. I think the name and image speak for itself, really. This little guy is a fun way to give kids their eggs every morning.

Suit of Armor Egg Cup 620x446Arthur is essentially a suit of armor (that’s not really made from steel or iron, obviously) that encases your hard or soft-boiled egg in a sturdy egg cup. It comes with a helmet cover and a sword-slash-spoon on the side. Now this how you serve eggs in style.

The Arthur Egg Cup is available from Anima Causa for $13.99(USD).

[via The Green Head]

Pizza Perfume Makes You Smell Good Enough to Eat

Pizza is one of the awesomest things made since sliced bread. I’m still somewhere in the middle though, when it comes to these pizza-scented fragrances from the Demeter Fragrance Library. While the idea is completely fun and out there, I’m not sure I want to go to work smelling like a freshly-baked pie.

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The scent is described as containing notes of “tomato sauce, creamy mozzarella, [and] a touch of oregano.” In short, it will probably leave you smelling like your average pizza pie.

The cologne is just one of Demeter’s many pizza-themed offerings. Others include roll-on perfume oil, body lotion, shower gel, massage oil, atmosphere spray, and atmosphere diffuser oil. You can find pricing info on Demeter’s site.

[via Gothamist via Laughing Squid]

Star Trek: the Next Generation Valentine’s Day Cookies: For Your Number One

This year, give her the gift of sugar in the shape of Star Trek things. Her heart will melt. Just ask her if she wants to go on a Data and tell her that Resistance is Futile. My holodeck or yours? Actually, just give her these cookies. Forget the cheesy lines.
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These amazingly geeky Star Trek: The Next Generation cookies come from Mike of Semi Sweet Designs. He’s like the suave bearded Riker of baked goods. I love how the uniforms are shaped like hearts. The detail is really great. They even have luster dust on the insignia pieces and disco dust for the transporter beam.

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Mike was even kind enough to share details on how to make your own Star Trek cookies. Make it so, number one. Be my Valentine.

[via Geekcrafts via Neatorama]

Star Wars Chocolate Centerpiece: The Dessert that Made the Kessel Run in 12 Parsecs

As cool as this Star Wars centerpiece is, I have to be honest. The texture of that chocolate looks a bit off-putting. At first I thought that the Falcon was trapped in an Imperial turd trap of some kind. Anyway, despite the unfortunately lumpy look of the chocolate, it is a cool piece.
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Besides, chocolate never looks so bad that you won’t eat it right? This edible centerpiece was made by Cakes Cove. It has X-Wing Fighters on it too. I don’t what they are doing flying around this thing, but I’m sure it looked good on the center of the table.  It needs some TIE Fighters though. Give those rebels something to shoot at.

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You’re all clear, kid! Now let’s eat this thing and go home!

[via Between the Pages]