Hasta La Gadget!

It does seem as though acquiring another company is the “in thing” these days, and Twitter continues with that trend by purchasing Gnip. It is said that Twitter users share and discuss their interests every single day without fail, talking about the happenings around the world. Such public tweets are able to reveal a wide range of insights, allowing the likes of academic institutions, journalists, marketers, brands, politicians and developers to make use of aggregated Twitter data in order to figure out trends, analyze sentiment, find breaking news, and connect with customers, among others.

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Twitter Picks Up Gnip original content from Ubergizmo.

Foursquare is putting your check-in data to use through its new partnership with Gnip, a service that aggregates social media APIs. Gnip has similar deals with companies like Tumblr and Disqus, and it plans to provide Foursquare-sourced information to market and academic researchers. Blake Shaw, Foursquare’s resident data scientist told Gnip, “I think this data can act almost like a microscope for cities.” It’s worth noting that this isn’t the first time Foursquare’s set out to share check-in data. A few months ago, the company took some flack for its data-sharing initiative allowing businesses to track their customers’ activity — despite the inclusion of an opt-out feature. This time, they’re eager to clarify that the data accessible through Gnip is fully anonymized. Researchers will be able to see where and when check-ins were made, but the only user data attached will be a gender. So, Gnip will know that a female Foursquare user stopped by a specific Starbucks at 11:30AM, but that’s all. Your data will remain as anonymous as it can be on a site devoted to broadcasting your every move.

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Via: About Foursquare

Source: Foursquare, Gnip