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“The story of your life.”

With that phrase, Facebook CEO Mark Zuckerberg introduced the company’s new Timeline profile in the fall of 2011. The social network’s original profile page, he explained, was the first place where most people “felt safe expressing their real self” on the internet, but it was only the “first five minutes of your conversation.” A major redesign in 2008 extended that to “the next 15 minutes.” Timeline, though, was the “next few hours.” Your true self, in full.

To illustrate the point, Zuckerberg went on to show a promotional video that put This Is Your Life to shame by recapping one man’s life from his own birth to the birth of his child (and then some) in just over a minute. Facebook has always wanted to be your online identity — your internet, in many ways — but it was now also bringing something else to the fore that once had a tendency to fade into the background; your memories.

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If you’re not claiming to be famous, normally people couldn’t care less who you say your are on the Internet. In fact, most people actively don’t care. Instagram isn’t in that crowd however. After its recent TOS update, it’s been harassing more and more users to confirm their identities with pictures of government-issued IDs. More »

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By now, you may have heard the story of the identity ‘hack’ perpetrated against Wired journalist Mat Honan. Using easily obtained data, an anonymous duo bluffed its way into changing his Amazon account, then his Apple iCloud account, then his Google account and ultimately the real target, Twitter. Both Amazon and Apple were docked for how easy it was to modify an account over the phone — and, in close succession, have both put at least a momentary lockdown on the changes that led to Honan losing much of his digital presence and some irreplaceable photos. His own publication has reportedly confirmed a policy change at Amazon that prevents over-the-phone account changes. Apple hasn’t been as direct about what’s going on, but Wired believes there’s been a 24-hour hold on phone-based Apple ID password resets while the company marshals its resources and decides how much extra strictness is required.

Neither company has said much about the issue. Amazon has been silent, while Apple claims that some of its existing procedures weren’t followed properly, regardless of any rules it might need to mend. However the companies address the problem, this is one of those moments where the lesson learned is more important than the outcome. Folks: if your accounts and your personal data matter to you, use truly secure passwords and back up your content. While Honan hints that he may have put at least some of the pieces back together, not everyone gets that second chance.

Filed under: Internet

Amazon, Apple stop taking key account changes over the phone after identity breach originally appeared on Engadget on Tue, 07 Aug 2012 23:40:00 EDT. Please see our terms for use of feeds.

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