For the past few months, a lot of advertising and marketing campaigns have been targeting vending machines. There’s Coca-Cola’s vending machine that gave away free soda for a hug, and the Rugbeer vending machinethat needed to be tackled before it dispensed any beer. And then there’s the Bevmax 4-45, commonly known as ‘Bev’, that dispenses free ice tea in exchange for a tweet.
It’s as smart as vending machines get. It’s located at Wembley Square in Cape Town and encourages people to send out GPS-tagged tweets that include a specific hashtag so they can claim some free refreshments.
Once Bev notices the tweet, it’ll mechanically work to serve you up a can of tea for your enjoyment.
South African soda company BOS Ice Tea worked together with social media agency RAAK to come up with Bev. Pretty ingenious, isn’t it? And it’s great for generating publicity, too.
[via Pop Up City]
But first, what’s a seedbomb? Well, it’s a mixture of clay and compost with native California grass and wildflower seeds that has been rolled up into a ball. So all the person needs to do is toss it onto a patch of earth and let nature take its course.
These were designed by Devon Briggs, who probably got tired of having to ask for forks where there were none (or worse, eating using only his bare hands.) So what’s a lad to do? Come up with a way to bring forks wherever, so they can be used whenever you need them.
Now I’m not saying this is a concept design to encourage people to meet potential partners in the streets, but it’s definitely a fun one considering the smart way it integrates a lamp with a sensor-activated umbrella.
It’s basically an app that centralizes most apps you use on a daily basis, to keep a log of your life and help you do the things you need to do, when you need to: photos, videos, contacts, calendar, entries, notes, and Facebook and Twitter integration.
It basically works like every bottle opener in the store, except that it keeps track of the number of bottles that have been opened using it throughout the night. If you made anyone any promises to stay sober or if you’re driving the gang home tonight, then you need this bottle opener.
