Nintendo Wii U’s Biggest Challenge: Keeping Us Interested

When the Wii U launches later this year, I’ll be one of many people getting into line to get my hands on the latest console. Although I’m not so sure I’ll enjoy it over a long period and I still believe that the Wii U is coming out too soon and with lesser components than it should, I’m a gaming fanatic. And as a gaming fanatic, I can’t help but get my hands on the latest console.

I did the same with the Wii. I stood in line to finally get my chance at buying the console that so many people were after, and for some time, I was impressed by its technology. After awhile, however, I found that the motion gaming was a gimmick that I couldn’t stand for a long period of time. And with a sub-par game library at the time, I was bored within a couple of months.

Now, as I consider my next console purchase, I can’t help but think back at that time. The Wii seemed so appealing at launch, but it wasn’t long before it started collecting dust in a closet in my house. The Wii U seems to stink of the same scent, and I’m concerned that it might arrive at the same fate as its predecessor.

Although I’ll fully admit that many people out there are huge Wii fans and still enjoy playing the console ach day, I think there are a larger number of people that fell into a similar situation as me. The Wii was their favorite console for a while, but before long, it was ignored.

So, Nintendo has to do everything it can to make sure its latest console doesn’t end up the same way. And the only way to do that is to keep us interested.

“Keeping us interested isn’t as easy as it once was”

Keeping us interested isn’t as easy as it once was. Today’s gamer expects to not only have high-quality graphics and a deep library of titles, but also a host of entertainment options, robust online gaming, and a nice selection of digitally delivered legacy games. We’re more sophisticated now. And Microsoft, which was really the first company to acknowledge that, is successful today because of it.

However, Nintendo has proven to be the last in the gaming space to realize the changing landscape. The company wants us to believe that the old days are still here. They’re not. And that kind of mentality will kill the Wii U.

I think we’re all fully aware of the challenges the Wii U faces. From Nintendo’s spotty relationships with third-party publishers to the threat of the Xbox 720 and PlayStation 4 launching either next year or in 2014, the Wii U is facing a host of challenges. But keeping us interested over an extended period of time might just be its greatest threat.

Now more than ever, we have entertainment options available to us that will take up time and make the Wii U’s fight for our attention all the more difficult.

Given what we know now – namely that the Wii U is an iterative update over its predecessor and not a major step up – should we expect the Wii U to keep us interested over the long-term?

We can certainly hope. But I’m doubtful, to say the least.


Nintendo Wii U’s Biggest Challenge: Keeping Us Interested is written by Don Reisinger & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


AMD exec behind Wii and Xbox 360 graphics jumps the fence to NVIDIA

Xbox 360 Valhalla teardown

AMD has been suffering a conspicuous brain drain, with executives like ATI veteran Rick Bergman and CTO Eric Demers crossing over to tangentially or directly competitive companies like NVIDIA and Qualcomm. Chalk up another one for the list — strategic development VP Bob Feldstein has bounded towards NVIDIA’s (literally) greener pastures. The blow cuts deeper than usual through Feldstein’s responsibility for graphics in most of the consoles from the past few years: he headed up work behind the Xenos chip in earlier Xbox 360s and the Hollywood core in the Wii, and he likely had some say in the Wii U’s video hardware as well. While the staff shuffle won’t directly affect AMD’s Fusion processors or Radeon cards, it’s hard to see much of a positive for AMD’s future in video gaming, even in the light of rumors that the next PlayStation and Xbox might use some of Feldstein’s work.

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AMD exec behind Wii and Xbox 360 graphics jumps the fence to NVIDIA originally appeared on Engadget on Tue, 24 Jul 2012 15:14:00 EDT. Please see our terms for use of feeds.

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Nintendo’s Iwata says being first in next-gen race is ‘not important at all,’ pricing is

Nintendo president Satoru Iwata recently talked about how the Wii U’s second screen was nearly scrapped due to cost concerns, so it shouldn’t come as too much of a surprise to once again hear him talk about the importance of pricing. While unfortunately not divulging a specific number, Iwata tells Gamasutra that the “pricing of Wii U is going to be one of the most important elements when it is going to be launched,” adding that “the environment is different. Wii U is going to be launching in a different environment than when the Wii was launched.” He also talked about the timing of the console’s release (coming well before Microsoft’s and Sony’s next-gen consoles), saying that “being first in the next generation race is not important at all.” So why now? Iwata says somewhat immodestly that “one of the reasons we believe this is the time for Nintendo to launch the Wii U is it’s going to be important for the world,” adding that its “focus is on how we can make our new console different” than its competitors.

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Nintendo’s Iwata says being first in next-gen race is ‘not important at all,’ pricing is originally appeared on Engadget on Fri, 20 Jul 2012 16:12:00 EDT. Please see our terms for use of feeds.

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NPD: Nintendo 3DS sales hit 5 million in US, Xbox 360 still claims the console crown

Nintendo 3DS review

The NPD Group’s gaming figures for June have made the rounds, and both Microsoft as well as Nintendo have something to crow about, albeit for very different reasons. Nintendo is the most eager to prove itself and says that the 3DS has hit five million total sales in the US since it reached gamers’ hands in the country. The tally doesn’t compete with the heady numbers smartphone designers are used to, but it’s a milestone for a handheld console whose prospects were dim until a sudden price cut fueled sales a year ago. Before Nintendo lets the 155,000 3DS units it sold in June get to its head, however, it’s important to get context from Microsoft’s own achievements: Redmond shipped 257,000 Xbox 360 units that month and has had the lead among all US consoles for the past year and a half. We’re in the dark on Sony data, although it’s important that just 90,000 Wii units traded hands in the same month — as clear a sign as any that the Wii U can’t come quickly enough for Satoru Iwata and company.

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NPD: Nintendo 3DS sales hit 5 million in US, Xbox 360 still claims the console crown originally appeared on Engadget on Thu, 12 Jul 2012 19:21:00 EDT. Please see our terms for use of feeds.

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Nintendo takes on Disney veteran as senior VP for digital in US, gets serious about this whole internet thing

Netflix on Wii U

Nintendo hinted it was improving its notoriously rudimentary online access with word of the Nintendo Network early this year, and was even more adamant at E3 about making a big push into digital video. Some have accused the company of nothing but flag-waving — if that’s true, the waving is about to turn into a full parade through a new hire. As of July 1st, Nintendo is bringing on Disney’s former Interactive Media Group senior VP Duncan Orrell-Jones to take on the just-minted role of senior VP for the company’s Network Business group in the US. He’ll be handling the overall American digital strategy, which covers both gaming as well as content. We’ll need to wait awhile before we see the results, but if it helps make sure friend codes never rise from the dead to haunt our Wii U, we’re all for it.

Continue reading Nintendo takes on Disney veteran as senior VP for digital in US, gets serious about this whole internet thing

Nintendo takes on Disney veteran as senior VP for digital in US, gets serious about this whole internet thing originally appeared on Engadget on Thu, 28 Jun 2012 16:41:00 EDT. Please see our terms for use of feeds.

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