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Ever wonder how much data you burn through every month on average? If you’re an Android user within the US, odds are that it’s quite a lot. The NPD Group estimates that Americans of the Google persuasion typically consume about 870MB of data on cellular networks every month. While it’s not an extreme amount next to the 2.5GB of WiFi usage, it’s enough to give anyone second thoughts about coasting on a basic data plan — and a reflection of how both 4G and media apps have changed our behavior. Not surprisingly, it’s a younger crowd more comfortable with smartphones that’s the most aggressive: the 18-24 set races through 1.05GB a month where the 55-plus audience uses a more modest (if still healthy) 750MB. We don’t yet know how iOS stacks up in current conditions, but the NPD is promising a comparable look soon. Something tells us the iPhone 5’s LTE will lead to just as much voraciousness.

Filed under: Cellphones, Mobile

NPD: Android users chew an average 870MB of cellular data per month, youngest gobble the most originally appeared on Engadget on Fri, 28 Sep 2012 13:12:00 EDT. Please see our terms for use of feeds.

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Online video — helped along by the rise of tablets, better broadband and a flood of content from YouTube, Netflix, Amazon and many others — has seen a huge rise in usage in the last few years; and while PCs remain the most common way to consume it, thanks to consoles like the Xbox, even TV screens are becoming popular for online video consumption.

According to a new study out from NPD surveying 14,000 consumers across 14 countries, some 18% of users are accessing online video on TVs on a daily basis, with some 25% accessing it several times a week, with movies driving much of that growth.

Similarly, it noted that tablets and smartphones are also continuing to see more usage for online video. The fact that overall PCs have a higher penetration than tablets may be the reason why PCs — both laptop and desktop — still prove more popular than tablets and smartphones as a place to watch online video. But as we have seen before, when people do have tablets, some are actually spending more time watching video on them than they are PCs, by as much as 30% more.

China — urban China, that is — is coming out as the most online-video-friendly country at the moment. As you can see in the table below, which measures online video consumption in different countries by device, China’s urban users beat every other country surveyed, across every device. This may be down to simple user behavior, but it’s also, NPD says, because Chinese users can access a lot more video content online than they can from domestic broadcasters and pay-TV providers.

Going back to the bigger picture, the rise in online video watching on TV is not exclusively because people are buying fancier televisions with internet built into them; also playing a role are the consoles that they are attaching to their existing sets. Products like the Xbox or set-top boxes from pay-TV providers that link up with broadband-enabled on-demand services have propelled TV into a strong category for online video, especially in particular markets.

In Mexico, some 30% of users watch online video on TVs. Among urban parts of China the number is nearly 40%. Neither still reaches the number of people watching on PCs — 52% on laptops and 73% on desktop PCs, respectively — but it is getting close.

“Online content is mostly viewed on computers or mobile devices such as tablets and smart phones, but TVs are increasingly becoming devices of choice for consumers, particularly since an increasing numbers of sets have either built-in connectivity or can be connected to the internet via a peripheral device such as a connected Blu-ray player or set top box, among others,” noted NPD DisplaySearch research director Riddhi Patel in a statement.

NPD says films are the most popular online video on TVs, overtaking TV content.

But, lest you think the whole world is getting connected, think again. NPD says that 44% of viewers have “no interest” in content on TVs; a further 30% said they do not own the equipment to watch online video.

And even if they were given the tools to watch online video on TV, only one-third of those without the possibility to do so now say they would want to. Within individual countries, India ranked the highest among those with “no” online video viewing options, at 67%. But it’s not just an emerging market story: Japan was the second-highest market in the no-online-video game, at 42%.

We’ve seen so much Ultrabook news recently we’re beginning to think they’re catching on. Market research firm the NPD Group has stepped in to confirm our suspicions, reporting a 39 percent jump in sales of premium Windows laptops (900 bucks and up) during the first five months of this year, compared with the same period in 2011. Despite a three percent drop in sales of $700-plus Windows notebooks, the Ultrabook share of this bracket increased steadily to nearly 11 percent. The analysts predict sales of these lower-end models will pick up as back-to-school purchases sooth the post-summer blues, with a general boost to the whole Ultrabook market expected when Windows 8 arrives. One thing the figures don’t tell us is what impact these sales are having on the revenue of Apple’s skinny flagship, but we’d sure like to know. If numbers are your thing, the PR is past the break.

Continue reading Ultrabook sales up in first half of 2012, Windows 8 waits patiently

Ultrabook sales up in first half of 2012, Windows 8 waits patiently originally appeared on Engadget on Fri, 29 Jun 2012 07:21:00 EDT. Please see our terms for use of feeds.

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