World War Z ‘Mega Ticket’ trial brings early screenings, bonuses for $50

World War Z 'Mega Ticket' trial brings early screenings, bonuses for $50 tomorrow

Now that viewers can get excellent movie theater experiences at homes, studios and theaters are trying different strategies to keep bringing them in. Tomorrow night, Paramount will try a new tactic: offering buyers of its $50 “Mega Ticket” an early viewing of World War Z in 3D, plus a pair of collectible 3D glasses, a movie poster, an HD digital copy of the movie when it’s available on Blu-ray, and a small (seriously?) popcorn. We’re not sure if making it more expensive to go to the movies is the right way to go, but maybe it’s worth it for those who are really hyped about the film. The viewing is only available at a few Regal Theaters, listed after the break if if you’re interested in what’s listed as $75 worth of value.

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Source: World War Z Movie (Twitter), Fandango

Regal outfits almost 6,000 theaters with Sony closed-captioning glasses

Regal outfitting nearly 6,000 movie theaters with Sony closedcaptioning glasses

Sony’s subtitle glasses have been a long time coming. The US rollout began more than a year ago, but the gradual launch has left hard-of-hearing Americans with few modern closed captioning options at the movies. They’ll have a much easier time of it as of this month, as Regal will be providing the glasses to nearly 6,000 theaters before May is over. While the wide-scale deployment is coming later than the original first quarter target, it should be a welcome upgrade for viewers who’ve had to either deal with clunkier subtitle systems or stay at home. The Sony solution still won’t be ubiquitous, especially when it sells for $1,750 per pair, but there’s now a better chance that at least one captioning-friendly theater will be within reach.

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Source: LA Times