Roku takes $60 million in funding, wants to be the front end for your TV

Roku takes $60 million in funding, wants to build the OS for your TV

Despite its image as an underdog, Roku knows how to court some heavy hitters in the TV business: on top of a total $80 million in previous investments, it just received a $60 million boost this week. The new funding round has BSkyB and News Corp returning with checkbooks in hand, but it also includes a fresh contribution from Hearst, which wants Roku’s help in building services for its TV channels. The media hub maker is getting more than partnerships in return, however. It’s using the cash to expand its Roku Ready program, which now includes 24 hardware partners. The company’s Anthony Wood ultimately wants Roku software to be commonplace — it can be an “operating system for televisions,” he tells The Hollywood Reporter. While there’s no guarantee that Roku will reach that kind of ubiquity, it may well have the cash to get there.

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Via: Chip Chick

Source: Hollywood Reporter

Roku celebrates 700 channel milestone with new partners: Coby, Harmon Kardon and others now Roku Ready

Sure, Roku’s compact Streaming Stick will happily pipe streaming content to any MHL-ready TV, but there’s nothing like the guarantee of certification to convince you you’re buying the right flatscreen. Roku has announced partnerships with six mare hardware manufacturers, ensuring future devices from Hisene, Harmon Kardon, Coby, Voxx Accessories, Apex and TCL will be “Roku Ready.” New TVs from partners old and new will be on display at CES, Roku teased, all flaunting the Streaming Stick’s access to a wealth of streaming content.

There’s news on that front too, Roku says its devices now offer access to over 700 channels of streaming entertainment. Brands such as Blockbuster On Demand, PBS, SyFy, VEVO and Fox Now give consumers choices from some of the top brands in streaming video, the company says in a press release, with services like Amazon’s Cloud Player and Big Fish Unlimited’s casual gaming portal rounding out the Roku experience. Read the announcements for yourself after the break.

Continue reading Roku celebrates 700 channel milestone with new partners: Coby, Harmon Kardon and others now Roku Ready

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