Hasta La Gadget!

One. In literal terms, it’s a number. To HTC, however, it’s a branding strategy — the foundation upon which the entire company is now based. Just take one look at the One lineup and you’ll easily understand this is the manufacturer’s pride and joy. There’s a very good reason for that: in a crowded smartphone market, HTC is the underdog to titans like Samsung and Apple. The company needs to stand out if it even wants the chance to prove itself to consumers.

Last year’s One X marked a solid start, and while it didn’t pick up the momentum CEO Peter Chou would’ve liked, the follow-up model — simply called the One — takes HTC’s design and imaging chops to the next level, bringing a new UltraPixel camera sensor, among other top-shelf specs. But will it catch the eye of potential smartphone buyers, in light of another key product announcement? We’d say it’s got more than a fighting chance.

Filed under: Cellphones, Wireless, Mobile, HTC

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Something big has been brewing at HTC, most often referred to as the DLX or by its less-than-flattering 6435LVW name. While there have been unconfirmed photos of prototypes floating around, a Sina Weibo user has posted what we have reason to believe is an authentic press image of the finished result: meet the One X 5. As the name and image suggest, the phablet-class device should be dominated by a 5-inch (and possibly 1080p) screen that makes even a regular One X look dainty. Internal details haven’t been nailed down alongside the looks, although previous benchmarks have had it using a Snapdragon S4 that might ultimately be a quad-core S4 Pro. There’s no immediate signs of a stylus or other tricks besides that sea of glass. We may not have long to wait before we find out, however. HTC just happens to have a New York City event planned for this Wednesday, and previously detected links between the 6435LVW and Verizon could see the One X 5 quickly reach the US if it’s meant to show at that gathering — although it might get another name change to fit into the Droid family.

Update: We’ve been given a heads-up that this is a device posted as a “concept” by Danny Tu on Flickr, which raises doubt that we’ll see exactly what’s on show here (or see that name). However, it still lines up with earlier photos and what we’ve heard. We’ll keep you posted as to whether or not it reflects reality in the end.

Filed under: Cellphones, Mobile

HTC’s 5-inch behemoth phone spied in press render, may be called One X 5 (update: some caution) originally appeared on Engadget on Mon, 17 Sep 2012 14:59:00 EDT. Please see our terms for use of feeds.

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If you’re willing to embrace its mouthful of a name, the HTC Droid Incredible 4G LTE has at last reached shops. The sequel to one of Verizon’s most enduring brands will, as promised, set you back $150 on contract once you’ve taken advantage of that $50 rebate. Its name already reinforces what’s new in data speeds, but if the heat of summer has left your memory hazy about everything else, just remember that it’s the closest the carrier will get in the near future to having a One series phone. The most incredible of Droids has a Snapdragon S4, 960 x 540 screen, 8-megapixel camera and Sense 4.0 like the One S over at T-Mobile. What’s lost in the lower 1.2GHz clock speed and dropping the speedy ImageSense chip is gained through a more pleasing Super LCD, a removable battery and a micro-SD slot. Sound off on any initial impressions of your own purchases in the comments, and hit the store link below to buy one if the upcoming Verizon Galaxy S III just leaves you feeling cold.

PSA: HTC Droid Incredible 4G LTE lands in Verizon stores, gets us tongue-tied originally appeared on Engadget on Thu, 05 Jul 2012 15:53:00 EDT. Please see our terms for use of feeds.

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The bad news: if you’ve been hoping to grab a Droid Incredible 4G LTE so you can show it off to your friends at your local July 4th extravaganza, you’re out of luck. The good news: you might be able to cheer up from your post-holiday depression the very next day. According to internal employee docs captured by Droid-Life, we should expect Verizon’s first Sense 4 device to arrive at stores on July 5th for $200 with a two-year contract. As always, pricing and availability are never set in stone; after all, internal employee docs gave us false hope that the Motorola Droid 4 would show up several weeks before it actually launched, but that was likely a result of Verizon pulling the launch at the last minute. Provided Big Red doesn’t change its mind (or other snafus throw a wrench into the process), we won’t be disappointed this time around.

HTC Droid Incredible 4G LTE may hit Verizon on July 5th originally appeared on Engadget on Mon, 25 Jun 2012 11:22:00 EDT. Please see our terms for use of feeds.

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