Aug 14

Sony Xperia S gets a Dark Silver wardrobe, no release date

Posted in: Today's Chili

Sony Xperia S gets a Dark Silver wardrobe, no release date

If you’re the media-hungry type sold on Sony’s first smartphone in the post-Ericsson era but felt the standard black or white color choices didn’t quite fit your style, how about something in between? Sony’s outed a new color for its Xperia S, “Dark Silver” — although we’d say it’s closer to grey than the precious metal moniker suggests. There are no changes to anything but the plastic here, so you’ll still be getting the same Ice Cream Sandwich device with an impressive display. If you’re planning an upgrade soon and the Dark Silver edition is floating your boat, we’re sorry to say availability info is absent from Sony’s reveal, but we would expect the option to find its way to retailers before too long.

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Sony Xperia S gets a Dark Silver wardrobe, no release date originally appeared on Engadget on Tue, 14 Aug 2012 18:17:00 EDT. Please see our terms for use of feeds.

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Jun 25

Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video)

Posted in: Today's Chili
Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota

Sony isn’t known for rolling out the red carpet when one of its phones arrives Stateside, although that’s partly because US carrier-endorsed versions are few and far between. It clearly sees the Xperia Ion as worth the five-star treatment it’s giving the rest of the 2012 Xperia line: the company is starting a rare TV ad campaign to pitch its 720p wunderkind to an American audience that might not have noticed the Ericsson badge going away. As you’d expect, the pseudo single-take spot ends up being as much a vehicle for pushing other Sony projects as it does for the Android phone in question; we hope you don’t mind getting a brand overdose. With that in mind, there’s more action and explosions per square capita than in any other smartphone ad in recent memory, so if you’re upset that other smartphone ads are just too… peaceful, click Play and get your fill of danger.

Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video) originally appeared on Engadget on Mon, 25 Jun 2012 13:24:00 EDT. Please see our terms for use of feeds.

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