These days, it is
important to market your web presence on Google, Twitter and
Facebook. These are three of the most popular and widely used
platforms that people use to market their business online. Twitter
has a specific advantage over other advertising platforms that many
people do not know about.
If you have the old
mindset that spam email and spam keywords are the best way to make
money, then you are living in the past. Sure, thousands of marketers
are spamming and making money, but what are they doing wrong? What
is wrong with mass marketing campaigns?
I have always wanted to build a website so that I could earn money online just like everyone else seems to be doing these days. I started off by purchasing a domain, finding a suitable place to host my website and then building a website. It was tough at first, but I started to learn the finer points of site optimization. One thing though – I still wasn’t getting much traffic. One day a friend of mine came over and we started to talk about my website and my results.
Jacksonville, Florida’s huge crowdsourcing event for inventors,
innovators and creative dreamers has come and gone, leaving me to
showcase the most popular ideas of the One Spark event.
Look, we’ve all been there — that moment when palm meets face after viewing the umpteenth image of your best friend’s child. As cute as Louie is, there’s a finite quantity of JPEGs that one can stand if you aren’t Louie’s creator. Of course, scaling back the number of offspring photos uploaded to public social networks wasn’t the intention of those who crafted Ukky, but it’s a side effect that the childless among us will no doubt appreciate. Showcased this week at The Next Web Conference, Ukky is a (gorgeous) iPhone app that’s designed to journal the life of your youngster, and your interactions along the way. The word itself is Dutch for “little one” (or so I’m told), and it effectively brings the world of Path to a different niche.
Gallery: Ukky iPhone app demo
Filed under: Internet, Software, Mobile
Source: Ukky
In the grand scheme of things, packaging your product is equally important as coming up with a unique product that appeals to a niche market. How will you decide to package your product? What you choose can say a lot about your business whether you know it or not.
One of the most
important things you will do for your online business is to choose a
name for your web site. It can be extremely difficult to find a name
that reflects the business that you do, especially if you have a
great deal of competition and most of the names you are thinking
about have already been purchased.
Toddler’s have a bad habit of slamming their fingers in things, especially doors. The Finger Guardz product was designed to put parents at ease, and keep children’s eyes free of tears.
If you ask most people, they’d tell you there’s nothing wrong with the standard classroom set-up of a blackboard and chalk, or a whiteboard and dry-erase markers. Nicholas DePorzio isn’t most people, though. At Northeastern University’s Husky Startup Challenge Demo Day, he took home first prize for KrystalBoard, a liquid crystal-based writing board. His early prototype takes a few cues from Boogie Board’s line of scratch pads. Functionally, they’re almost identical: use a stylus to scratch your message into the panel then, when you’re done, simply press a button to erase it. What DePorzio believes sets his creation apart is the ability to scale to much larger sizes. His first prototype, tossed together in just six weeks, certainly has some rough edges (literally, the stand is made from roughly cut cardboard boxes). But, with a different selection of liquid crystal panels, the hope is that high-contrast classroom-sized KrystalBoards are well within his reach.
The first iteration uses a nine-volt battery to force the crystals to reorient themselves and wipe out any missives, but DePorzio is confident that a small solar panel (like the one on your 99-cent calculator) will have more than enough juice to “power” a much larger model. And “power” is a relative term, since technically there’s no electricity coursing through the single-crystal panels. The goal is to save time and money by doing away with erasers, chalk, markers and other disposable supplies. The Northeastern student even believes he can get the cost of materials below that of a standard whiteboard or blackboard, but only time will tell on that one. Though, taking home a large novelty check should give the fledgling company a good head start.
Gallery: KrystalBoard hands-on
Filed under: Misc
PepsiCo Inc. (PEP),
the makers of the iconic American soda, has recently become the
second-largest food and beverage corporation in the world. An abundance of
innovations helped to make PepsiCo the industry giant that it is today. The Sultan
of Soft Drinks hasn’t stopped striving to discover innovative start-ups
across several areas to throw their support behind, leading to the
creation of PepsiCo10.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
