Microsoft CEO Ballmer braces us for a ‘fundamental shift’ in strategy with more Microsoft-designed devices

Microsoft CEO Ballmer braces shareholders for a 'fundamental shift,' more of its own devices in the future

Microsoft’s Surface tablets could already be considered warning shots across the bow, signalling that a change in strategy was underway. For anyone who was in doubt, however, CEO Steve Ballmer has clearly spelled out in a shareholder letter that Microsoft now sees its own devices as crucial to the company as anything else. There’s a “fundamental shift” in how the Redmond-based crew works, he says, and investors should expect that Microsoft will periodically make “specific devices for specific purposes” (like Surface or the Xbox) that show off services in the best light possible. Ballmer adds that plans in the long run focus on new device types and learning interfaces. The message is ostensibly a rosy one for the company’s future, but there’s also a subtext for hardware makers that have complained about competing against their OS partner: get used to it. Ballmer sees Microsoft-designed hardware like Surface as complementary to what third parties do, and his company isn’t about to reverse course anytime soon.

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Microsoft CEO Ballmer braces us for a ‘fundamental shift’ in strategy with more Microsoft-designed devices originally appeared on Engadget on Tue, 09 Oct 2012 19:28:00 EDT. Please see our terms for use of feeds.

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HTC’s Windows Phone 8 press event now available to watch online (video)

HTC's Windows Phone 8 press event now available to watch online

Love you some Windows Phone? Big fan of HTC? Well, then, we imagine this has been a good week for you! If you missed our coverage from New York as it happened, first of all, shame on you. But, we’ll forgive you, and as a special treat even point you to a video of the whole event online. Simply head past the break for the goods, and if you don’t want to know what happens, don’t click on any of the earlier links in this post. Too late for spoilers? Okay, they announce new phones!

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HTC’s Windows Phone 8 press event now available to watch online (video) originally appeared on Engadget on Sat, 22 Sep 2012 15:52:00 EDT. Please see our terms for use of feeds.

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Ballmer: Windows 8 launch could be bigger than Windows 95

There’s no doubt that the last few months of 2012 are going to be pretty big for Microsoft thanks to the incoming launch of Windows 8, but now CEO Steve Ballmer says that the launch of the new OS could be bigger than most of us are expecting. Speaking in a recent interview with The Seattle Times, Ballmer elaborated on his recent comments that 2012 would be the most “epic” year in Microsoft’s history, saying that the launch of Windows 8 could eclipse that of Windows 95.


For those who don’t remember the launch of Windows 95 all too well (or weren’t even around, which is strange thought): it was big. Windows 95 was everywhere when it launched, and it did a lot to make Windows a household name – not easy for a computer operating system in the early-to-mid ’90s. Now Ballmer hopes that the launch of Windows 8 can top the historic launch of Windows 95. “You know, Windows 95 was certainly the biggest thing in the last 20 years until now,” he said. “I think Windows 8 certainly surpasses it. It’s a little hard to compare things like the founding (of the company) and the introduction of the first popular PC and the system that popularized it, but it’s at that scale.”

Indeed, we’re seeing Windows 8 make a lot of changes to the classic Windows formula, perhaps most importantly boasting a touch-friendly design. Can it top the obsession of Windows 95? That’s a pretty lofty goal for Microsoft, and it’s going to be hard to pull off. With so many manufacturers going all-in with Windows 8, however, and the fact that Windows 8 signals a departure from Windows installments of the past, it just might.

Ballmer also talked a little bit about the pricing for Surface in his interview with The Seattle Times, saying that the “sweet spot” for pricing will probably range from $300 to $700 or $800. That’s a pretty broad range, to be sure, and it suggests that Microsoft may not be all that interested in having Surface compete with less expensive 7-inch tablets like the Nexus 7 or the Kindle Fire HD 7. We’re still waiting for solid pricing details though, so Ballmer’s estimate could change by the time Surface actually arrives. Stay tuned.


Ballmer: Windows 8 launch could be bigger than Windows 95 is written by Eric Abent & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


Steve Ballmer Suggests That Surface Isn’t Going to Try to Beat Anyone on Price [Surface]

We’re well into tablet season with the release of the new Kindles and the almost certain release of the iPad Mini next month, but Microsoft’s Surface is in the game too, though we know quite little about it. In an interview with the Seattle Times, CEO Steve Ballmer was kind enough to mention the “sweet spot” for Surface pricing. Unfortunately it’s $500-wide. More »

Microsoft gifts full-time employees with Surface tablets, Windows 8 phones and PCs

Microsoft gifts all 90,000 employees with Surface tablets plus Windows 8 phones and PCs

Reprising a Windows Phone 7 giveaway from back in 2010, Microsoft boss Steve Ballmer announced at the company’s annual event that all 90,000 or so full-time employees are getting a taste of its latest hardware. That’s one Surface for Windows RT tablet and Windows Phone 8 phone (we’re told that last time around these came with two year contracts) in late December, along with a new touch compatible office computer running Windows 8, presumably arriving sooner. Forbes indicates those PCs can be a desktop, laptop, ultrabook or tablet, and we have a pic of one employee’s new Lenovo-built slate running Windows 8 on a Core i7 CPU with 8GB of RAM after the break. Pulling an Oprah, again, isn’t just one way to improve employee morale, it also ensures everyone’s familiar with the new products as they roll out and are ready to tell people about them. Will that provide the necessary bump to catch up with the competition from Apple and Google? Only time will tell, but if you’re wondering what to say when someone asks if every single person wants a Surface then our advice follows after the break.

[Thanks to everyone who sent this in]

Continue reading Microsoft gifts full-time employees with Surface tablets, Windows 8 phones and PCs

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Microsoft gifts full-time employees with Surface tablets, Windows 8 phones and PCs originally appeared on Engadget on Fri, 14 Sep 2012 01:38:00 EDT. Please see our terms for use of feeds.

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Microsoft to Windows RT OEMs: ‘If your name’s not on the list, you’re not making a tablet’

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China Times is reporting that Microsoft is only letting an elite few companies build Windows RT tablets in order to focus its research and development resources. It reportedly asked three chipmakers to pick up to two OEMs to bring inside the tent, with NVIDIA grabbing ASUS and Lenovo, TI snagging Toshiba and Qualcomm selecting Samsung and HP. However, the latter company dropped out of the program to concentrate on x86 machines, so it’s rumored that Dell’s currently jockeying to take its place. The first wave of completed tablets will arrive on October 26th, and Redmond won’t open up the market until January next year — so expect Windows RT to be the buzz-word CES 2013.

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Microsoft to Windows RT OEMs: ‘If your name’s not on the list, you’re not making a tablet’ originally appeared on Engadget on Tue, 24 Jul 2012 03:47:00 EDT. Please see our terms for use of feeds.

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SlashGear Morning Wrap-Up: July 16, 2012

Welcome to the start of another fabulous week of tech, gadgets, entertainment, and everything in-between here on SlashGear! Start your morning off right with a foretelling of a tablet future for Nokia, complete with a hinge for folding over! Next have a peek at the Sony Xperia NXT series as its available in the USA this week! If you’re working with Skype, you might want to keep an eye on this message leak bug that’s been creeping around your software’s insides.

The folks at Huawei are getting set up to offer a wider range of storage products for the near future. It’s seeming more and more likely that Steve Ballmer will be revealing the details of Office 15 later today. Have a peek at the Gauntlet keyboard-glove that’ll be perfect for your Google Glass early next year.

You can now order Raspberry Pi in general, pre-orders having been shipped and the online store ready for action. There’s a bit of talk surrounding iPad challengers this morning, starting with a new 10-inch Kindle Fire. Those of you that own the HTC Desire HD, you might be out of luck as far as Ice Cream Sandwich goes.

The folks at Activision and Marvel Comics have finally made way for a Deadpool-centric game that’ll be released later this year. The relationship between Anonymous and WikiLeaks has beed detailed in part. It appears that SpaceX is ready to complete its Dragon design review – kids in space next year!

Al Capone’s 1928 Caddilac will be heading to auction very soon. The New York Times has reported that they’ve got sources confirming the iPad Mini. Google’s Project Glass has had its Artificial intelligence and controls detailed in full in a patent application. Microsoft has sold its share of MSNBC.com in its entirety to Comcast.

The Nokia Lumia 900 has had its AT&T price cut in half, and we can expect Apple’s OS X Mountain Lion to launch on the 25th of July.


SlashGear Morning Wrap-Up: July 16, 2012 is written by Chris Burns & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


Steve Ballmer says Microsoft won’t ‘leave any space uncovered to Apple’

Steve Ballmer delivered a fair bit of news during his keynote at the company’s Worldwide Partner Conference in Toronto yesterday, but it looks like he saved some of his stronger words for an interview he gave to CRN following his talk. In it, he boldly said that “we are trying to make absolutely clear we are not going to leave any space uncovered to Apple,” adding, “not the consumer cloud. Not hardware software innovation. We are not leaving any of that to Apple by itself. Not going to happen. Not on our watch.” Asked if that included a change in its smartphone strategy, Ballmer said that “right now we are working real hard on the Surface. That’s the focus. That’s our core,” although he did add a “look, we’ll see what happens” before talking up its current partners. He also reaffirmed that Microsoft’s retail stores and website will be the primary sources for Surface tablets initially, noting that the company’s focus was on putting “one foot in front of the other” and getting it out the door, although he added that there’s nothing stopping partners from ordering them from Microsoft.com and selling them.

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Steve Ballmer says Microsoft won’t ‘leave any space uncovered to Apple’ originally appeared on Engadget on Tue, 10 Jul 2012 12:39:00 EDT. Please see our terms for use of feeds.

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SlashGear Morning Wrap-Up: July 10, 2012

This week we’re seeing quite a bit of news on the RIM front, mostly because the heads of the company have been vocal in the face of a possible incoming lawsuit that will be headed by angry investors – bits like We don’t build phones in China and re-elections of the board are running wild. On a lighter note, you’ll want to check out the kickstarter for Ouya if you’ve got a love for Android and video games – console style. There’s a couple of new Motorola devices out there soon, too, the RAZR V for Canada and the ATRIX HD for AT&T in the USA.

Steve Ballmer has spoken – Microsoft will “leave no space uncovered that is Apple’s”. Steve Wozniak, on the other and of the tech world, is speaking up on Megaupload, Microsoft, and Google Project Glass.

Over in Finland, researchers have started recording the Northern Lights in sound form. AT&T has come forth with a bit of their own speech technology with a Watson-powered speech API for developers. In their Safari case, Google will have to pay a tiny $22.5 million dollars in damages.

New Google Chrome APIs have been released for cameras while Android 4.1 Jelly Bean has been released to AOSP. Head on down to Google’s developer pages for both systems and get to work making masterpieces!


SlashGear Morning Wrap-Up: July 10, 2012 is written by Chris Burns & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


Reuters: RIM could open up BlackBerry network to others, join up with Ballmer

The Q1 earnings news from RIM of layoffs and a delay in its next generation of handsets has unsurprisingly led to some rumors from the usual “people familiar with the situation,” according to Reuters. The options reportedly being considered by the board probably also won’t shock you, like the possibility of following former co-CEO Jim Balsillie’s plan to open up its network to others and / or or sell it outright. An alternative path comes from Microsoft and Steve Ballmer, who has reportedly been putting a full court press on the folks in Waterloo to pull a Nokia and bring their arms to the Windows OS camp. That choice is reportedly less attractive because it would mean giving up technology independence, but we’ll see how long that feeling lasts if future earnings projections remain similarly dismal.

Reuters: RIM could open up BlackBerry network to others, join up with Ballmer originally appeared on Engadget on Fri, 29 Jun 2012 02:58:00 EDT. Please see our terms for use of feeds.

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