Hasta La Gadget!

Microsoft’s Surface tablets could already be considered warning shots across the bow, signalling that a change in strategy was underway. For anyone who was in doubt, however, CEO Steve Ballmer has clearly spelled out in a shareholder letter that Microsoft now sees its own devices as crucial to the company as anything else. There’s a “fundamental shift” in how the Redmond-based crew works, he says, and investors should expect that Microsoft will periodically make “specific devices for specific purposes” (like Surface or the Xbox) that show off services in the best light possible. Ballmer adds that plans in the long run focus on new device types and learning interfaces. The message is ostensibly a rosy one for the company’s future, but there’s also a subtext for hardware makers that have complained about competing against their OS partner: get used to it. Ballmer sees Microsoft-designed hardware like Surface as complementary to what third parties do, and his company isn’t about to reverse course anytime soon.

Filed under: Gaming, Tablets, Microsoft

Microsoft CEO Ballmer braces us for a ‘fundamental shift’ in strategy with more Microsoft-designed devices originally appeared on Engadget on Tue, 09 Oct 2012 19:28:00 EDT. Please see our terms for use of feeds.

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Innovation. According to one Mads Thimmer, it’s a word that held a great deal of mystery some 10-plus years ago, but today, “it’s thrown around as a cliché.” When you really get down to it, though, the art of innovating is a hugely delicate and complex one, fraught with frustration and a curious passion for never settling on the here and now. In covering the world of consumer technology, I’ve come to form my own understanding of what innovation is, what it isn’t and how companies are embracing (or outright shunning) the idea. After an evening with the cofounder of Innovation Lab, however, I was rightfully ready to toss my own preconceived notions aside.

Continue reading Dreams, curiosity and a passion for what’s next: picking the brain of Innovation Lab’s Mads Thimmer

Filed under: Misc

Dreams, curiosity and a passion for what’s next: picking the brain of Innovation Lab’s Mads Thimmer originally appeared on Engadget on Mon, 17 Sep 2012 12:23:00 EDT. Please see our terms for use of feeds.

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Apple has been on a social networking kick lately, what with Twitter’s footings in iOS 5 and OS X Mountain Lion as well as Facebook’s upcoming presence in iOS 6. From what the New York Times hears, that fascination could become more of a fixation. The company has reportedly chatted with Twitter in past months about the possibility of investing money on the scale you’d normally expect from a later-stage venture capitalist: the newspaper is talking “hundreds of millions” of dollars based on Twitter being valued at more than $10 billion. Any such deal would be less about funding (Twitter purportedly has $600 million-plus in the bank) and more about getting cozy in a social world where Apple still has some learning to do. Apple might equally want to dissuade competitors from getting any ideas, we’d add. Neither side will comment, and the negotiations aren’t even supposed to be active at present. Regardless, that Apple might have even toyed with a social networking investment could represent a major change in tack for a company that’s not always known for playing well with others.

Filed under: Internet

NYT claims Apple has dallied with investing ‘hundreds of millions’ in Twitter originally appeared on Engadget on Fri, 27 Jul 2012 23:05:00 EDT. Please see our terms for use of feeds.

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