Hasta La Gadget!

No, the Tesla Model S does not want to suck your blood. It will reportedly settle for your electricity bill instead, and neither holy water nor software update will stand in its way.

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Take away timing, ego, innovation, and opportunity and what you are left with is bullshit. And bullshit is a dead deer, a dead car, and the smell of gunpowder and imminent media disaster.

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Without proper care batteries can wither and die like a delicate tulip roasting in the bright sun from an unseasonably warm spring day — a fact made exponentially worse when the battery in your $60k vehicle no longer functions properly.

With that in mind, Tesla just unveiled an impressive new warranty for the Model S battery pack. With the notable exception of a vehicle accident or a curious owner opening the battery pack, under this new plan, Tesla will replace the battery pack for any reason including user error and improper maintenance.

Best of all, users do not have to worry about servicing the vehicle on a regular basis. Annual checkups are now completely optional, meaning the warranty will still be valid if the owner never takes the vehicle in for service.

Tesla states in a blog post today that the company took great pains in developing a proper battery and therefore if something goes wrong, it’s on them, not the owner.

If needed, the battery will be replaced with a factory reconditioned unit with an energy capacity equal to or better than the original pack before the failure occurred.

Sounds like a fair deal for the pricey Model S.

Better yet, Tesla also announced a service loaner program in which if an owner’s Model S needs to go in for service, the company will deliver a fully decked out Model S as a loaner until the original is repaired. Take a shine to the fancy loaner? No worries, Tesla will let you keep the loaner and pay a price that is lower by 1% per month of age and $1 per mile. As Tesla notes in the announcement, this practice will ensure the loaner fleet is constantly refreshed with new vehicles rather than becoming the equivalent of a rental car fleet.

If nothing else, Tesla and its billionaire founder are becoming very good at playing the media game. This announcement comes just weeks after the company rolled out a new payment plan (complete with a very shady marketing plan) to make the Model S more affordable. And let’s not forget Musk just not-so-quietly put up $50k of his own cash to speed up construction on LA’s 405 freeway. Why pay for press when you can get it for free?

Sure, topping off a Model S in 30 minutes with a Supercharger is awfully handy, but production delays of the sedan will keep some future owners away from quick charge times — and most importantly — their cars for a little while longer. In a freshly published filing with the US Securities Exchange and Commission, Tesla revealed that it hasn’t reached its goal of producing 400 Model S vehicles a week, which places them four to five weeks behind their 2012 delivery expectations. To date, just 255 of the autos have rolled off the assembly line, 132 of which have made their way to new homes. According to the Palo Alto-based outfit, ramping up production has been slower than expected for a number of reasons, including supplier delays and taking a deliberately measured pace for quality assurance purposes.

Before the year draws to a close, Musk and Co. anticipate meeting their goal of churning out 400 cars each week, and a total of 20,000 by the end of 2013. Currently, the automaker has racked up around 13,000 reservations and thinks it’ll be working to fulfill even more throughout 2013. As a result of the manufacturing lag, the firm has slashed its revenue forecast by as much as $200 million, estimating it’ll rake in anywhere from $400 million to $440 million this year. In an effort to add cash to its coffers, the company is putting up roughly 5 million shares of stock for sale. Who’s buying, you say? Tesla mentioned its CEO Elon Musk is interested in putting down a cool million bucks.

Filed under: Transportation

Tesla behind on Model S production goals, aims for extra cash with stock sale originally appeared on Engadget on Tue, 25 Sep 2012 21:56:00 EDT. Please see our terms for use of feeds.

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Tesla founder Elon Musk would like to remind you that the Model X isn’t the terminus of his company’s electric car ambitions. Far from it: Musk tells Wired that Tesla’s 2016 plans include both a crossover SUV akin to the BMW X3 as well as a pure sports car that goes beyond just a Roadster redux. The racier vehicle will have speed, but “not supercar pricing,” the CEO says. He also elaborated on already-known plans for an ‘entry’ sedan in 2015, which should resemble a 20 to 25 percent smaller Model S and cost about $30,000 if all goes well. There’s a wide gap between promises and reality in all those statements, but Musk has a reputation for largely delivering on target — which gives us hope that there will finally be Tesla EVs within range of everyday budgets.

Filed under: Transportation

Tesla CEO teases crossover and sports car EVs for 2016 originally appeared on Engadget on Wed, 12 Sep 2012 16:11:00 EDT. Please see our terms for use of feeds.

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