Hasta La Gadget!

During today’s shareholders meeting, RIM CEO Thorsten Heins threw out terms like “streamlining,” noting his plans to help make the Canadian smartphone maker a “lean, mean hunting machine.” The plan includes limited the company’s production sites, decreasing the workforce (with earlier layoffs he referred to as “an incredibly difficult decision to make” during the meeting) and focusing on a smaller number of devices. BlackBerry 10 will launch with a touchscreen device aimed at addressing the needs of the North American market, to be followed shortly after by a full QWERTY device.

Filed under: Cellphones

Heins: RIM focusing on a ‘smaller number of devices’ originally appeared on Engadget on Tue, 10 Jul 2012 11:12:00 EDT. Please see our terms for use of feeds.

Permalink   |   | Email this | Comments

RIM CEO Thorsten Heins did a fair bit of talking to the media following the company’s latest dose of bad news (in addition to penning his own op-ed), and he’s now gone one step further by responding to some readers’ questions for The Globe & Mail. While there’s expectedly not a whole lot in the way of surprises, he did talk a bit more about the reasons for the BlackBerry 10 delay, noting that he “could still see some of the seams,” and appears to have ruled out any further delays, saying that he is “absolutely committed” to the new timeline. He’s also assured folks that the company will continue to support BlackBerry 7 devices “into the future,” but reiterated that upgrading those devices to BB10 was out of the question. You can find all of his answers (10 of them) at the source link below.

RIM’s Thorsten Heins answers Globe & Mail readers’ questions, is ‘absolutely committed’ to new timeline originally appeared on Engadget on Sat, 07 Jul 2012 14:03:00 EDT. Please see our terms for use of feeds.

Permalink   |  The Globe & Mail  | Email this | Comments