Apr 12

JNM Display – Transparent LCD Monitor – LCD using ambient light that allows physical objects to be highlighted behind LCD display glass

Posted in: Today's Chili

JNM Display - Transparent LCD - LCD using ambient light that allows physical objects to be highlighted behind LCD display glass

Transparent LCD is a very interesting and effective way to mix LCD graphics and physical objects.

We saw a very interesting display of this technology by JNM Display Co., Ltd. at the Display 2013 (9th International FPD Expo) section of the 23rd FINETECH JAPAN at Tokyo Big Sight yesterday.

Transparent LCD operates by using ambient light without internal backlight. It enables you to look through the display glass on an exhibit to view content on the LCD and the product behind it.

As the LCD uses ambient light, the power consumption of the device itself is less than 90% compared with conventional LCDs of the same size.

This technology is very effective for signage and advertising for products in places with high physical traffic like shopping malls, airports, casinos, gaming areas, etc.

JNM Display Co., Ltd. is a company from Seoul, South Korea.

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Jul 26

Second Story uses Kinect for augmented shopping, tells us how much that doggie is in the window (video)

Posted in: Today's Chili

Second Story uses Kinect for augmented shopping, tells you exactly how much that doggie is in the window video

Second Story isn’t content to leave window shoppers guessing at whether or not they can afford that dress or buy it in mauve. A new project at the creative studio uses the combination of a Kinect for Windows sensor with a Planar LookThru transparent LCD enclosure to provide an augmented reality overlay for whatever passers-by see inside the box. The Microsoft peripheral’s face detection keeps the perspective accurate and (hopefully) entrances would-be customers. Coming from an outlet that specializes in bringing this sort of work to corporate clients, the potential for retail use is more than a little obvious, but not exclusive: the creators imagine it also applying to art galleries, museums and anywhere else that some context would come in handy. If it becomes a practical reality, we’re looking forward to Second Story’s project dissuading us from the occasional impulse luxury purchase.

Continue reading Second Story uses Kinect for augmented shopping, tells us how much that doggie is in the window (video)

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Second Story uses Kinect for augmented shopping, tells us how much that doggie is in the window (video) originally appeared on Engadget on Thu, 26 Jul 2012 02:57:00 EDT. Please see our terms for use of feeds.

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