Hasta La Gadget!

Remember Beardvertising, where people could pin ads on their beards so they can be walking beardboards?

Well, Tokyo-based PR consultant Hidenori Atsumi took a page from that book and came up with their own advertising gimmick that makes use of another body part: women’s thighs.

Call it sexist, but their target market is guys who are looking for a reason to ogle, so it somehow makes sense to hire girls and paint ads on their thighs. Well, sort of.

Over 3,000 women have reportedly signed up to become thigh-boards already. As Atsumi explained: “Guys are eager to look at them and girls are okay with exposing their thighs.”

Let me just tell Atsumi though: not all girls are okay with it. Just sayin’.

In order to get the gig, girls 18+ years old must be willing to show off their thighs and have at least 20 connections on their social media profiles. Skirts and socks are recommended outfits, and the girls are also required to post a photo of them sporting the ad on their thighs on their social media profile.

[via theguardian via Pop Up City]

Everything’s bottled or canned these days. Even unusual stuff like air, unicorn meat, inflatable beach balls, and sand. Yep, you read that right: sand.

It seems pretty crazy at first, but it makes sense, if you think about it. I mean, the beach is usually so far away and it’s always no fun, with the huge crowds and all. So if you can’t go to the beach, then why not take a part of it with you?

Brookstone has come to the rescue with their version of sand. It looks and even feels like the real thing, but it behaves like Silly Putty. Just push, mold, and pat to form it into your desired shape. Making sandcastles and sand sculptures has never been easier. The best part? You can do so in the comfort of your own home or even in your office!

Sand is available for at Brookstone for $25(USD).

[via Werd via The Awesomer]

When you ‘like’ something on Facebook, it stays on your feed longer and sometimes appears on the news feeds of other people in your network. By ‘liking’ something, you make it stay visible for a longer period of time as it circulates on social networks.

The “Like to Death” online art project, on the other hand, works oppositely. Instead of staying visible longer, the piece disappears instead.

Like to Death is a collaboration for Adidas Originals by digital artist Geoffrey Lillemon and Stooki, an independent UK-based brand that also happens to be an art collective. The project’s site greets visitors with the following message: “Social media is the fifth dimension that fabricates our online existence. Imagine a life without it, if you can’t you have been possessed. Break the curse, like it to death.”

That statement has a point, but to some people, not being on social media would make them feel like they didn’t exist anymore in real life.

As more people like the interactive work, the ominous figure is slowly engulfed in flames. When it hits 20,000 likes, it’s supposed to disappear. You can check it out for yourself here.

[via C|NET]

When you said someone was “social” fifty years ago, they were probably friendly, outgoing people who would talk up a storm and go out of their way to get to know everyone in the room. When you describe someone as being “social” nowadays, you probably mean they have accounts on social media networks like Facebook, Twitter, Instagram, and Foursquare.

This is one change brought about by technology that isn’t all good. Sure, it’s great that you can talk to people and connect with them through the Internet, but people often take it a bit too far, choosing to go on their online networks when they’re out and about, ignoring the people they’re actually with instead.

Brazil’s Salve Jorge Bar, for instance, wasn’t too pleased with this anti-social social phenomenon, so they had design firm Fischer & Friends create the “Offline Glass”, which was meant to “rescue people from the online world” and bring them “back to the bar tables.”

At first glance, the Offline Glass looks just like any other glass, except for the smartphone-shaped notch at the bottom. Turns out this little notch makes all the difference, because the glass is highly unstable because of it. The only way to make the glass stand up straight is if the patron inserts his or her smartphone into the notch, stabilizing the glass and forcing people to keep their hands off their phone sat the same time.

So the glass design is more of a novelty, because I doubt people would regularly put their phones at risk of spillage or breakage on a regular basis.

The Offline Glass kind of makes you think about how “social” we’ve all become, which was the main purpose of creating the glass in the first place.

[The Telegraph via TAXI via Food Beast]

Colin Furze has a need for speed, and he’s not afraid to get his hands dirty in order to speed up stuff that normally doesn’t go more than a few miles an hour. That’s because they’re not supposed to exceed those speeds, but hey, tell than to Colin.

If his name sounds familiar or if you feel like you’ve seen him before, then maybe you already have since he’s the guy behind the baby stroller that can go as fast as 50mph.

This time around, Colin set his sights on a plain old bicycle.

When he was done with it, the bike had been completely transformed into a jet pulse bike. And because the previous owner of the bike was his friend’s mom named Norah, that’s what the bike has been named also.

The bike is elongated for two reasons: to fit the jet and to make sure that the cyclist doesn’t get burned while he’s on it. Colin explains: “Had I binned the pedals idea, yeah, it could have been shorter, but the heat this thing chucks of is intense, and at times I’ve struggled to turn a valve of 40 centimeters away from it, so sitting on top of it would need some sort of heat shield, and I think it would start to look less bicycle like.”

Because of this, Norah was cut and stretched by almost one meter. Check out the video above to see this insanely dangerous ride in action.

[via C|NET]