Facebook and Walmart to ‘deepen’ involvement, won’t rollback FarmVille prices just yet

Facebook Credits at Walmart

The involvement between Facebook and Walmart is about to get a lot cozier than gift cards in aisle three. Facebook says it wants to “deepen” its connection to Walmart and hopes to learn from the big-box retailer’s skill in building a long-term business; that’s rather important when the social network is still young enough for the ink to be wet on shares from its initial public offering. To that end, Facebook’s entire executive team will meet with Walmart at its Arkansas headquarters on July 20th in the hopes the two companies will be singing kumbaya when all is said and done. Knowing that both companies have taken a bruising in their public images from time to time, we can understand why some might be apprehensive about the idea of any tighter collaboration — not until they can buy FarmVille harvests for 88 cents, at least.

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Facebook and Walmart to ‘deepen’ involvement, won’t rollback FarmVille prices just yet originally appeared on Engadget on Thu, 19 Jul 2012 18:39:00 EDT. Please see our terms for use of feeds.

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Procter & Gamble Promotes Mobile Shopping with Virtual QR Store

It’s no secret that companies who come up with the most creative ads are the ones that get the most attention, therefore, achieving their goal. Procter & Gamble decided to go the unusual route recently, and drummed up a lot of publicity when they launched their QR truck store on the road.

Procter Gamble Mobile TruckIt’s basically a regular old truck that invites people to buy some of P&G’s basic household stuff simply by pointing their smartphones at the QR codes beside the pictured goods. No details on how the P&G will deliver the items to the customer, although it’ll probably be shipped over to their home. While a fairly novel idea, we’ve seen something like this before with the virtual grocery store over in Korea.

Procter Gamble Mobile Truck1

The downside is that it’s probably not the greatest thing for the environment, with all the gas it’ll consume while making the rounds in the city.

P&G’s trucks were only deployed until June 27th as part of a promotional campaign. There’s no word on whether this is something they’ll be doing on a regular basis.