YouTube launches Campaigns, a “digital thermometer” for non-profits

If you’ve worked with a non-profit organization before, then you undoubtedly know what a funding goal thermometer is. It’s essentially a giant thermometer drawn onto a poster board and colored in with red marker whenever a non-profit gets a donation. Today, YouTube added something similar to that to some of its videos.

Through the site’s Non-profit Program, YouTube has added a new feature called Campaigns, which allows non-profits to create campaigns in order to achieve goals like increasing views or subscribers. With this new feature, they can track their progress with a new completion bar that shows how many views a video has gotten — similar to a giant thermometer.

Multiple videos can be added to a single campaign, and these videos will feature an overlay that shows the completion bar, as well as a custom message that encourages viewers to share the video, or even donate and contribute time or money for whatever campaign a non-profit might be running. The completion bar will also be displayed in the non-profit’s YouTube channel.

YouTube says they have more than 18,000 non-profit organizations in their Non-profit Program and that the site is “always looking for ways to help nonprofits turn video views into greater awareness, petitions signed, laws changed, dollars raised, and lives saved.” Since a lot of users hate any kind of pop-ups or annotations on YouTube videos, hopefully the non-profit overlay will at least get a little bit of respect.


YouTube launches Campaigns, a “digital thermometer” for non-profits is written by Craig Lloyd & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


JVC intros 55-inch BlackSapphire LCD TV with 45W virtual surround sound, SlingPlayer

JVC intros 55inch BlackSapphire LCD TV with 45W virtual surround sound, SlingPlayer

Every TV maker trying to avoid total commoditization has a special trick to keep its designs unique and worth a higher price. For JVC, that trick is sound. It’s launching the BlackSapphire line of LCD-based 3D TVs with the 55-inch, edge LED-lit JLE55SP4400, whose signature is an unusually powerful built-in audio system: the 45W system and 3D processing supposedly produces surround sound without having to line the living room with extra speakers. Odds are that the set won’t provide much competition for dedicated speakers, although JVC is promising more integration beyond this with rare built-in SlingPlayer TV streaming, just in case there’s a Slingbox in another part of the home. The all-in strategy could make the inaugural BlackSapphire more of a bargain than it looks: that $1,300 you’ll pay when the screen ships this month might be all you need to start watching.

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JVC intros 55-inch BlackSapphire LCD TV with 45W virtual surround sound, SlingPlayer originally appeared on Engadget on Thu, 18 Oct 2012 12:47:00 EDT. Please see our terms for use of feeds.

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Felix Baumgarter breaks YouTube record as 8 million viewers watch his space jump (video)

Felix Baumgarter breaks YouTube record as 8 million viewers watch his space jump

Felix Baumgartner might not have broken Joe Kittinger’s world record for the longest time spent in freefall, but he did smash a fourth milestone during his dive. In addition to records for the highest ever jump, longest distance fall and fastest downward speed, the stunt was watched by eight million YouTubers at the same time. While the site hasn’t divulged exact stats, that figure is apparently higher than those who watched President Obama’s inauguration. That said, if you weren’t one of the eight million, you can head on past the break to watch the highlights reel — unless you’re already bored of watching a man fall, unaided, you know, from space.

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Felix Baumgarter breaks YouTube record as 8 million viewers watch his space jump (video) originally appeared on Engadget on Mon, 15 Oct 2012 08:18:00 EDT. Please see our terms for use of feeds.

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SlashGear Evening Wrap-Up: October 12, 2012

Welcome to Friday, folks. The weekend is here once again, and what better way to kick off the festivities than with a Windows 8 purchase? The new OS went up for pre-order today, while a number of other Windows 8-related stories were popping up all over the place. For instance, we found out that the marketing campaign for Windows 8 cost Microsoft a whopping $1.5 billion, and a collection of HP computers were spotted running Windows 8 on the show floor of one Best Buy store in Minnesota.


Dell is getting in early on the Windows 8 action, opening up pre-orders for a handful of new machines today, and we learned that a staggering 6 billion people around the world are now using a mobile phone of some type. A leaked T-Mobile release roadmap gives us an idea of when the carrier expects to receive a bunch of different devices, including the Windows Phone 8X. We received a rather in-depth look at an LG Nexus prototype today, and LG delivered a brand new Optimus G “product movie” that aims to get us familiar with the new handset’s features. Netflix released a Windows 8-compatible version of its app today, just ahead of the launch of the OS.

Google could be headed for an antitrust case from the FTC, and it seems that the Apple Maps controversy hasn’t done much to damage consumer enthusiasm for the iPhone 5. Speaking of the iPhone 5, Apple’s latest mobile offering has managed to overtake the Samsung Galaxy S III in web traffic despite being available for a much shorter amount of time, and Google is getting the Play Store ready for the holiday rush. SoftBank is looking to secure $23 billion to buy a majority stake in Sprint, and industry insiders are claiming that the long-rumored iPad Mini will be revealed on October 23 – just a couple weeks from now.

Star Citizen has already managed to raise an absurd $500,000 in funding, while Borderlands 2 was seen outshining its predecessor in a pretty significant way. We learned that the games industry is still on the decline, and ASUS unveiled a brand new Windows 8 VivoBook today. Amazon is now posting a disclaimer about the Kindle Paperwhite’s backlighting, YouTube is rethinking the way it ranks videos for search results, and Anonymous has cut ties with Wikileaks after the website started restricting access and asking visitors for donations.

Finally tonight, we have an unboxing and hands-on with the Huawei MediaPad 10 FHD for you to check out, and Chris Burns tells us why every little piece of Apple news seems to matter so much these days. That does it for tonight’s Evening Wrap-Up, here’s hoping that this weekend is a good one!


SlashGear Evening Wrap-Up: October 12, 2012 is written by Eric Abent & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


YouTube search rankings no longer based on clicks

The days of using thumbnails of scantily-clad and well-endowed women to drive clicks to your YouTube videos – thereby placing them higher in the search results – are over. Today, YouTube announced that it’s changing what it bases its search rankings on. Instead of determining search placement by looking at the number of clicks a video has received, YouTube will instead be basing its search results on the time spent viewing the video.


In other words, if the vast majority of users watch your video all the way through, it will do better in the search rankings. If a lot of viewers stop watching your video after the first few seconds, your video’s search engine results with suffer. Naturally, this works two ways: it gives those who produce good content more exposure, while it keeps people on the site longer.

Keeping people on the site longer means more advertising revenue for YouTube, so it’s a win-win situation, so long as you’re among the content creators who are putting out engaging videos. YouTube has even added a “Time Watched” report to analytics pages, so you can see which of your videos keep people watching and which ones are making people look elsewhere. YouTube says on the Creators Blog that it has “started” to adjust search engine results in this way, so it sounds like this feature will see a gradual roll out over the coming days.

This sounds like a great idea to us, but it makes us wonder if creators will start making shorter videos so a larger number of viewers make it to the end. Would something like that even work? There are a lot of questions surrounding this change that still need to be answered, and you can bet that concerned content creators will be asking all of them in the next few days. What do you think of this new way of ranking videos in YouTube search results?


YouTube search rankings no longer based on clicks is written by Eric Abent & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


YouTube Original Channels boosted with international content

Google has extended its YouTube Original Channels with more than fifty new options, including content from the US and Europe. Launched in late 2011 as a way of highlighting – and more successfully monetizing – original content being created for the YouTube audience, Original Channels has, Google says, been a huge success: 800m viewers watch 4bn hours each month, in fact.

Subscribers, meanwhile, have doubled year-on-year, and individual channels themselves are ramping up more aggressively too. Subscribers hitting 100k per channel is taking place five-times faster than that same milestone two years ago, and the top 25 Original Channels see, on average, more than a million views per week.

The new content includes not only US media but from the UK, Germany, and France, and covers everything from automotive, sports, comedy, news, food, and health. For instance, France’s Studio Bagel and Germany’s Ponk join the comedy section, while Guinness World Records OMG and the BBC’s On Earth both land in Entertainment from the UK.

Cookery content from Jamie Oliver, soccer news from Base79 and Copa90, and Vice’s The Creators Project have also been added. There’s a full list of all the Original Channels – including the new options – here.


YouTube Original Channels boosted with international content is written by Chris Davies & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


YouTube advances cash for 60 more original channels in Europe and the US

YouTube to advance more cash for original channels in Europe and the US

Google pulls in nearly $2 billion a year in YouTube advertising revenue, but that’s still a drop in the bucket compared to the $60 billion earned by broadcast networks. To rely less on viral cat videos or “Gangnam Style” breakouts, the company has announced that it’s advanced funds to content producers like Jamie Oliver and Michael Cera to create 60 new original channels in France, the UK, Germany and the US. That’s in addition to the 100 channels it already created last year, and Mountain View also said it would take that original launch up a notch in 2013 by providing even more funds to the most successful efforts by artists like Jay Z and Amy Poehler. The company didn’t say exactly how much cash would be raining down to all those channels stateside or abroad, but considering the amount it recently spent just marketing them, you may want to pull the trigger on that new cinema camera, after all.

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YouTube advances cash for 60 more original channels in Europe and the US originally appeared on Engadget on Mon, 08 Oct 2012 01:33:00 EDT. Please see our terms for use of feeds.

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Jay-Z streaming Brooklyn show live tomorrow, in a YouTube state of mind

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Between the end of an eight night string of shows, the whole Brooklyn Nets thing and the launch of a new YouTube channel, Jay-Z’s got plenty to celebrate. And just to show he cares, he’ll be streaming the last of his shows from the Nets’ own Barclays Center tomorrow at 9:30 PM ET to celebrate. Sure it’s not quite like being there, but at least you don’t have to deal with the post-show traffic at the Atlantic Avenue station after the show.

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Jay-Z streaming Brooklyn show live tomorrow, in a YouTube state of mind originally appeared on Engadget on Fri, 05 Oct 2012 18:34:00 EDT. Please see our terms for use of feeds.

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YouTube’s automated copyright takedowns aren’t broken anymore

YouTube’s ContentID was a huge step forward towards online video being copyright-compliant, but the system had some quirks. For instance, official NASA recordings of the Mars landing last month were removed due to a complaint from a news network. Michelle Obama made a speech at the DNC that was flagged, even though YouTube was the official streaming partner of the Democratic National Convention. That’s not even mentioning the countless smaller media creators who have had legitimate videos flagged. Under current ContentID policy there is little to no recourse. That’s about to change, because Google-owned YouTube announced that they were tweaking the system to cut down on the number of false positives and system-wide abuse. (more…)

By Ubergizmo. Related articles: YouTube takes copyright violators to school, Jailbreak of Xbox Still Deemed Illegal by Judge,

BFI to digitize 10,000 British films as part of Film Forever investment plan

BFI to digitize 10,000 British films as part of Film Forever investment plan

The British Film Institute plans to digitize and provide easier access to 10,000 British flicks as part of a new £500 million (approximately $800 million) “Film Forever” initiative. In addition to driving growth in the UK industry by investing in education, filmmaking and the like, the institute wants to put a mixture of free and paid content on its website, YouTube and VoD services. A BFIPlayer app will be providing a similar service to Samsung Smart TVs, PCs and mobile devices. Cinemas, DVDs and TV channels will also play host to the films, selected for digital rebirth by a bunch of experts and in part, by the general public. And, in the spirit of digitization, full details of the ambitious Film Forever enterprise (slated to run from 2012-2017) are available in e-brochure format at the source link below.

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BFI to digitize 10,000 British films as part of Film Forever investment plan originally appeared on Engadget on Thu, 04 Oct 2012 10:49:00 EDT. Please see our terms for use of feeds.

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