Apr 21
You think Blu-ray’s been seeing a bump in sales lately? Just wait until players drop below $100. This holiday season will no doubt usher in a boom of new Blu-ray owners with the introduction of new players by Chinese manufacturers.
Last year’s holiday season saw players dip below $199. This year, after the introduction of the technology in China, players are expected to half that lower threshold, according to industry insiders like Samsung marketing director, Mark Leathan.
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