Seeing as how it’s still March–and the iPad hasn’t actually gone on sale yet–it seems a tad too early to start talking real year-end shipping numbers for the Apple iPad. That, however, is exactly the manner of speculation that tech analysts thrive on. Morgan Stanley, for one, is more than happy to get in the game.
Katy Huberty, an analyst for the company is predicting that Apple will ship some 2.5 million tablets between March and May. Projected to the end of the year, that number should hit around 8 to 10 million units.
“We continue to believe the market under-appreciates longer-term iPhone/iPad demand,” Huberty wrote on the subject. “Negative investor sentiment on the iPad centers on the lack of a ‘killer app’ or new technology. Near-term, we believe iPad will target the sizable sub-$800 consumer notebook market, which equates to 30 million units in the US and 120 million units globally. Medium-term, newly introduced content (books, magazines, video) and iPad-optimized apps could broaden the addressable market and strengthen iPad sales momentum later this year.”
Huberty also expects the company to sell more than six million of the devices by year’s end.
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