Feb 23

András Simonyi: ‘Nordic Cool Power in Wasington’: What the Nordics Teach About Nation Branding

Posted in: Today's Chili

2013-02-04-CTRlogo.jpgClearly, what is unique about the Nordics is not just their cultural appeal, but also their successful ‘nation branding’ efforts underpinned by strong attention to both soft and hard power.
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