For all the stuff that you’ve heard about Apple TV (the box) and the nearly mythical iTV, this is really the most important rumor. Never mind Siri on the TV, and other user interface chatter. Although very important, the user interface is only useful if there is actually something to watch on the big screen. And that’s exactly the first thing that Apple is trying to solve by negotiating with cable operators to let people use an Apple device as a cable set top box.
This is not unheard of: Tivo has done that for years, but Tivo’s problem is that it has much less option than Apple has to monetize its box. In short, there is no Tivo app store or eco-system that is comparable to what Apple has, or could have. On the surface, it doesn’t sound too bad for the cable folks, but things aren’t simple. (more…)
By Ubergizmo. Related articles: GoPago equips local merchants with 4G tablets, for free, HTC Q2 profit down 60%,
Post a Comment