Apple TV Sales Hit One Million

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Does this mean that Steve Jobs’s Apple TV is finally something more than just a hobby? The set top box has managed to sell one million units in around 11 weeks–not spectacular, but certainly a marked increase over its predecessor, which took closer to a year to achieve that number.

The second generation Apple TV also faced stiffer competition when it launched at the beginning of October, thanks to an ever increasing number of entries (like Google TV) all competing in a field that seems far from mature.

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