Bezos: Kindle Color Display Not Coming Soon
Posted in: amazon, e-book reader, ipad, kindle, Today's Chili
Holding out for a full-color Amazon Kindle? Don’t hold your breath. In spite of competitive pressure from the Apple iPad and Pandigital’s recently announced Novel eReader, Amazon’s founder and CEO Jeff Bezos admitted to a meeting of shareholders that color Kindles are “still a long way out.”
According to Bezos, Amazon is indeed looking into a color screen update. The company has prototypes “in the laboratory that are ‘not ready for prime-time production.'” Bezos chalks up the dependence on black and white to the limitations of electronic ink, a technology that Amazon is seemingly not ready to abandon any time soon.
The Apple iPad, of course, relies on an LCD display. While the company has managed to give the iPad an estimated 10 hours of battery life (which, admittedly is nowhere near the several days the Kindle can get on a single charge), the iPad’s display makes for poor reading in natural lighting.
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