Mar 25
Its no secret that BlackBerry could use some money. The company has been hemorrhaging cash for the past few years, and with device sales not expected to recover anytime soon, it has to look towards other options. Ever since BlackBerry Messenger was opened up to other platforms, its user base has swelled to over 85 million. The company now looks to cash in on that. Its banking on the popularity of stickers, and will also offer brands the opportunity to sponsor posts in BBM channels.
BlackBerry Cashes In On BBM With Stickers And Sponsored Posts original content from Ubergizmo. 
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