Blockbuster Adds Video Game Rentals to Subscription Service

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Need another reason to never leave your house? Blockbuster will soon add video game rentals to its subscription-based Total Access service.

The video rental company will kick off a pilot program with a select group of subscribers in the second quarter and open it up nationally by year’s end.

Blockbuster did not immediately provide information on pricing, but the option will reportedly add an extra $5 to monthly subscription fees.

“We already rent more video games than any other company, store-based or online, in the nation, so we know our core customer loves games as well as movies,” Bob Barr, vice president and general manager of blockbuster.com, said in a statement. “Plus, according to their plan, they’ll continue to be able to exchange their by-mail rentals both for free in-store movies as well as half-price in-store game rentals.”

The pilot program will cover game titles across major platforms like the Nintendo Wii, the PlayStation 2 and 3, Xbox and Xbox 360, Blockbuster said.

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