Coming to an e-book or car near you: The Web

W3C CEO Jeff Jaffe

(Credit: Stephen Shankland/CNET)

BARCELONA, Spain–You’re used to the Web on your PC. You’re getting used to it on your smartphone. So what’s next?

Publishing and automobile industry players have just begun spinning up efforts at the World Wide Web Consortium, said W3C Chief Executive Jeff Jaffe in an interview here at Mobile World Congress. So don’t be surprised to see proprietary technology for e-book readers and in-dash computer systems slowly disappear in favor of software based on Web technology.

Books are perhaps an obvious area for Web technology, given that in electronic form they’re just formatted documents and the Web began its life as a way to share formatted documents. But the two domains have taken years to reach today’s level of convergence.

“The Web equals publishing,” Jaffe said. “There’s really no difference anymore.”

Among the inroads Web technology has made into publishing:

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