Dell has launched an “InkSave” program, where consumers can return used ink cartridges for an automatic replacement.
The model seems similar to that used by Netflix, where customers return movies using a prepaid envelope, and receive the next preferred movie on their list.
InkSave is similar: Dell’s printers ship with a pre-filled ink cartridge installed, and a spare. When the original ink cartridge is exhausted, the Dell customer simply returns the original cartridge in the prepaid envelope, and Dell sends the customer a new one. The customer is automatically billed for the new cartridge, a Dell representative said in a blog post.
Users can sign up for free on the Dell Web site. After doing so, Dell will send a welcome kit with an ink cartridge and the envelopes.
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