Finally, someone wants to ease the pain of booking a hotel

An example of two recommendations for two different travelers for the same city on the same day.

(Credit: Traxo)

It’s time for a confession.

I used to have an assistant called Brandy. I drove her nuts, so much so that she went into comedy.

You see, when she had to book my flights, she’d have to remember I’d only fly in Boeings and Airbuses (please, don’t ask). And when she had to book my hotels, she had to remember to find out if they had windows that opened.

After awhile, we came to understand each other. She understood that I was mentally impaired. I understood that she understood.

Now, perhaps in a fit of seeing “Her” too many times, there’s an online personal travel manager that says it’s Brandy.

Traxo believes, you see, that it knows where you want to stay before you do. Or, rather, instead of you searching Kayak and Orbitz and all those other fine, intensely time-consuming sites for just what you need, Brandy Traxo will do it for you.

You might wonder how it can do this. Well, it’s the Traxo Factor. Which, one hopes, is more enjoyable than “The X Factor.”

The Traxo Factor — of course it’s an exclusive and patent-pending and highly intelligent — requires that you give Brandy Traxo the keys to all your travel loyalty accounts and booking records. Then she qui… [Read more]

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