Hasta La Gadget!

It looks like FLO TV is about to get a little more interesting. Alongside your automobile and your various smartphones, you’ll soon be able to turn to your smartbooks, e-readers, and tablets to access your mobile TV service. The diabolical plot begins when the company launches “new applications that integrate video with web-based content” for distributing “live mobile TV and rich mobile media services to a range of new devices.” What does all this mean, exactly? Aside from some additional interactivity for advertisers, the service is planning on announcing pay-as-you-go and pay-per-view billing, as well as time-shifted viewing (you know, like a DVR). We don’t know what existing hardware will be able to take advantage of this, but we’re sure that a combination of pausing shows and pay-as-you-go would make new devices much more attractive to the casual user. Look for things to start happening the second half of this year. PR after the break.