How Are We Using Our Smartphones?
Posted in: iPhone, Smartphones, Today's Chili
Marketing company Compete has just unveiled the results of its first-quarter Smartphone Intelligence Survey, and the data might surprise you (although probably not). The study looked at how people were using their iPhones, BlackBerrys, Android devices, and other smartphones.
Smartphone owners increasingly rely on their phones to search for retailers, with one-third calling or stopping into a local business after finding it by using a local search application. In Q1, nearly a third of Android and iPhone owners discovered at least two new businesses they weren’t aware of by using a local search app.
The study also found that mobile gaming is most popular with iPhone owners. In all, 51 percent of iPhone owners have five or more games on their phones. Contrast that to 46 percent of BlackBerry owners who have no games at all Sad.
Check out the Complete blog for more results.
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