Here’s a little Valentine’s Day treat for all you lonely boys out there! I Want Chu (”chu” meaning “kiss”) is an interactive Flash site starring a feast of succulent female lips.
Scroll through the ladies’ mouth-watering assets and vote for which ones you think are the most kissable. But the best thing — the lips move! That’s right, they wobble as you select their image, and you can further “interact” with them (i.e. jiggle, poke and manipulate them) using your cursor. It’s actually pretty addictive…and saucy! But be warned — you only get five votes!
Hang on a minute. What’s is this all about? Okay, it’s actually a campaign for ROHTO’s Oil Moist Lips product. Applicants were collected from all over Japan and their photos put online for your salivation. You can vote up to March 7 and the winner’s lips get featured in an ad.
For a pharmaceutical corporation, ROHTO takes a very progressive attitude towards its web presence. We previously blogged about the Marumaru Love campaign that took advantage of a Web CM and Twitter aggregate site.
ROHTO also seems to have a thing for kissing. Alongside I Want Chu it launched a website last year teaching you how to smooch!
[Via Kokoku Kaigi.]
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