The Facehawk is composed of your Facebook information.
(Credit: Screenshot by Amanda Kooser/CNET)
“Big Data” is a business buzz phrase used to describe mass amounts of information. It’s also an electronic-music duo that enjoys playing with the crossover between music and technology. The band’s latest single, “Dangerous,” comes with an interactive music video that customizes itself based on your Facebook profile.
First, you have to allow access to your profile by clicking the big “connect with Facebook to play video” button on the Facehawk site and agreeing to let it gather your data. It won’t post to your wall without permission.
The video kicks off by making it look like Big Data has taken over your Facebook page and updated your status for you. That screen breaks apart until status updates and photos are flying all over the place, slowly assembling themselves back together into a 3D hawk shape. This is your very own personalized “facehawk.”
The video also takes you on a stroll through long-forgotten Facebook status updates and photos, both your own and those from friends. At the end, you can zoom in on and rotate your facehawk.
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