It seems like a distant memory now, but there was plenty of doubt in the lead up to the release of Apple’s iPad. How would a salesman–even one on the level of a Steve Jobs–manage to succeed where so many PC manufacturers had failed, convincing the public that it need a tablet?
Jobs’s “third screen” pitch seemed convincing enough, but would it really move a lot of people to drop hundreds of dollars in the middle of a recession on a device they didn’t even know they “needed” a few months before? It seemed like a long shot, to say the least.
And now, here we are, three-quarters of a year since the device was announced, and the iPad has surpassed the DVD player and the iPhone, in terms of adoption speed. More than three million tablets have been sold in its first 80 days. The iPad is on track to sell 4.5 million in its first quarter of sale.
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