Dec 27
‘iphone’: Brazil’s Gradiente Likely To Get Settlement From Apple Over Brand Dispute
Posted in: Today's ChiliSAO PAULO (AP) — Apple Inc. likely will have to pay a Brazilian company for the right to use the iPhone brand in Latin America’s biggest country, a Brazilian telecommunications analyst said Thursday.
Brazil’s Gradiente SA started selling Android smartphones with the iPhone brand last week after winning the legal right to use the name in Brazil.
“The most likely scenario” is that the two companies will reach an agreement whereby Apple will pay Gradiente for the use of the brand,” said Eduardo Tude, president of Brazilian telecommunications consultancy Teleco.
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