Japan is one of the smokin’est countries in the world in a number of areas, but particularly in terms of actual smoking. Clearly we have nothing against tobacco unlike some more wimpy agencies.
Now it seems that Japan Tobacco is hurting for supplies, namely paper and filters to make their smokes, so are concentrating on a “core” 25 brands out of around 100. Perennial salaryman favorite Mild Seven is surely at the top of that list, and I’m personally hoping that Peace Infinity fits in there somehow (but I doubt it). Beyond that, cigarette shipments are going to stop for 12 days starting on March 30th in order to regroup and assess the situation.
Just last week I jokingly asked one of our tobacco clients if they planned on sending “cigarette aid” up north. Now I’m really wondering if it’s not such a crazy idea. If there were ever a time for a cigarette, it’s now.
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