Hasta La Gadget!

Japanese snack company Koikeya has long produced the best-selling spicy snack Karamucho, whose name is a mix of the Japanese word “kalai” (spicy) and the Spanish word “mucho” (very). Given the Mexican origin, and similar phonetic sounds in both Spanish and Japanese, Karamucho has created a great commercial shot in Mexico with a mariachi band. Listen closely, and you’ll realize that they’re all singing in Japanese, not Spanish.

Below are the snack themselves along with the original Karamucho mascot “Hi (Hee) Grandma”.