McDonalds Daily Quiz Show: cheesy coupon challenges

A fun internet campaign by fast food chain McDonald’s is currently offering a discount coupon every day if you can answer questions about dishes and ingredients.

The Daily Quiz Show site is designed to look like a “live” American TV quiz show, complete with cheesy host Mr. beef (sic), who seems to have stepped out of the Seventies. (Is it just me or does he look a bit like KFC’s Colonel Sanders? Coincidence, I am sure. Surely better than the despised Mr. James at any rate.)

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If you get the question right you then win a coupon downloadable by QR code, but you do already have to be a member of the McDonald’s mobile phone loyalty club. By tweeting your result you also stand a chance to win a further 2,000 yen’s worth (about $24) of McDonald’s grub, which is at least a big handful of hamburgers.

As you would guess from its name, though, visitors are only allowed to try the quiz once a day — probably a good way to moderate your frequency of dining at McDonald’s anyway, with coupon or without.

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[Via Kokokukaigi]

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