Military Scientists Use Yelp and Digg To Test Viral Marketing Skills

Military Scientists Use Yelp and Digg To Test Viral Marketing Skills

In the age of Reddit and BuzzFeed, it seems like everybody wants to know the secret to making things go viral. Even the military wants to know how to make things go viral, and one research team says they’ve figured it out—using an algorithm they tested on social networks like Digg and Foursquare. Wait, why does the military want to know the secret to viral marketing? You’d be surprised.

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